NewJeans launches #ImSuperShy dance challenge on Shorts

NewJeans launches #ImSuperShy dance challenge on Shorts

The challenge invites global fans to add their unique spin to official choreography.

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Mumbai: The rising global superstars NewJeans invite bunnies and worldwide music fans to join the #ImSuperShy Shorts challenge to celebrate their new summer anthem “Super Shy.”

In tandem with their brand-new single and music video release for “Super Shy,” the new generation icon NewJeans are unveiling the #ImSuperShy challenge, exclusively on YouTube Shorts.

“We are enthralled to showcase our new song with our incredible fans on YouTube," said NewJeans. "Super Shy" is such a fun song that will sweep the listeners off their feet. Join us to enjoy this summer with the "Super Shy" YouTube shorts challenge! We can't wait to see everyone dancing along with our super cute dance moves!"

Arriving ahead of the band’s highly anticipated second EP, Get Up, the #ImSuperShy dance challenge invites global fans to join in by creating Shorts with the official choreography from the new single adding in their own personal spin to make it unique. NewJeans have created some of their own riffable Shorts to get fans inspired which will be rolling out over the next week. The first, inspired by the dance challenge, is live here now!

Since their launch in July 2022, NewJeans have amassed over 3.8 million subscribers and garnered 1.8 billion views across YouTube–topping the charts in 20 markets globally. Reaching international superstar status within less than a year of their debut, NewJeans’ musical flair and intrinsic charm have allowed multiple songs to reach the top 40 of the Global Top Songs chart, including “Ditto,” “OMG,” “Hype Boy,” and “Attention.” To date, the record-breaking rookie band boasts more than 200 videos on their YouTube channel, including vlogs, dance practice clips, performance videos, behind-the-scenes clips, shorts, and more to compliment their stylish music videos.

Calling all Bunnies, music and dance lovers!

How do you participate in #ImSuperShy? First things first, watch the Shorts from MINJI, HANNI, DANIELLE, HAERIN, and HYEIN as they go live over the next week here. Then, head over to YouTube to make a Short of your own soundtrack to the ultimate summer anthem.

Fans everywhere can start creating their very own #ImSuperShy dance Shorts today. This is no ordinary dance challenge, there are many surprises ahead! So keep an eye on NewJeans’ official YouTube channel for many more to come.