iWorld

Indian govt approves accession to WIPO treaties relating to copyright

Move will enable creative rightsholders exploit internet & digital environment

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2018/07/05/WIPO.jpg?itok=dF1wng0H

NEW DELHI: The Indian government on Wednesday approved accession to two important international treaties aimed at coverage and protection of copyright to the internet and digital environment.

Addressing the media here, Minister for Information Technology and Electronics and Law Ravi Shankar Prasad said the cabinet took this decision along with a slew of other policy initiatives.

The proposal had been mooted by the Department of Industrial Policy and Promotion under Ministry of Commerce and Industry and involved the WIPO Copyright Treaty and WIPO Performers and Phonograms Treaty.

Commenting on this momentous occasion, Mr. Rajat Kakar President &CEO of PPL said “We are committed to professional collective management of rights for our Member Record Labels and this progressive decision by the Indian Government under the stewardship of the Department of Industrial Policy & Promotion (DIPP) is a welcome move and enhances the economic value of the members copyrights in Sound Recording”

The government said that the approval was a step towards the objective laid in the National Intellectual Property Rights (IPR) Policy, adopted 12 May 2016 and which aims to get value for IPRs through commercialisation by providing guidance and support to content owners about commercial opportunities of e-commerce through internet and mobile platforms.

The government listed the following benefits of the WIPO treaties:

# Enable creative right-holders enjoy the fruit of their labour through international copyright system that can be used to secure a return on the investment made in producing and distributing creative works.

# Facilitate international protection of domestic rights holder by providing them level-playing field in other countries as India already extends protection to foreign works through the international copyright order and these treaties will enable Indian right holders to get reciprocal protection abroad.

#Instill confidence to distribute creative works in digital environment with return on investment.

# Spur business growth and contribute to the development of a vibrant creative economy and cultural landscape.

WIPO Copyright Treaty came in force on 6 March 2002 and has been adopted by 96 contracting parties till date and is a special agreement under Berne Convention (for protection of literary and artistic works). It has provisions to extend the protection of copyrights contained therein to the digital environment. It recognises the rights specific to digital environment, of making work available, to address "on-demand" and other interactive modes of access.

WIPO Performances and Phonograms Treaty (WPPT) came in force on 20 May 2002 and has 96 contracting parties as its members. WPPT deals with rights of two kinds of beneficiaries, particularly in digital environment: (i) performers (actors, singers, musicians, etc.) and (ii) producers of phonograms (sound recordings). The treaty empowers right owners to negotiate with new digital platforms and distributors. It recognises moral rights of the performers for the first time and provides exclusive economic rights to them.

Both the treaties provide framework for creators and right owners to use technical tools to protect their works and safeguard information about their use, meaning protection of technological protection measures (TPMs) and rights management information (RMI).

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/15/miceo.jpg?itok=E1AeDTO_
Microscan launches Internet Service in Aurangabad

MUMBAI: Internet Service Provider Microscan Infocommtech has launched its services in Aurangabad. Microscan has joined hands with Elixir Telelinks to increase its reach and offer premium Internet Services in the city. This partnership plays to both partner’s individual strengths in which the...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/15/one.jpg?itok=Caid9fQo
Hinduja's group media vertical arm - ONEOTT Intertainment Limited wins TelecomLead.com Innovation Leaders award 2019

MUMBAI: OneOTT Intertainment Limited (OIL), the Media Vertical arm of Hinduja Group was awarded the 2019 Innovation leaders award by Telecomlead.com. OIL won this prestigious award for adopting innovative steps for expanding broadband connectivity to under connected population in urban locations,...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/15/pft.jpg?itok=F3_pT6t-
Prime Focus Technologies selected as event coverage partner for L’Oréal Professionnel’s Indian Hairdressing Awards 2018-19

MUMBAI: Prime Focus Technologies (PFT) announced that its video agency, PFT Brands was selected by L’Oréal Professionnel as the official event coverage partner for the prestigious Indian Hairdressing Awards (IHA) 2018-19. IHA was launched as a platform to recognize excellence in not only the art,...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/15/vodafone.jpg?itok=C_vlyWJE
Vodafone Idea business services and nokia partner to launch sd-wan to help businesses drive digital transformation

MUMBAI: Vodafone Idea Business Services (VIBS), the enterprise arm of Vodafone Idea Ltd., the country’s leading telecom operator, today announced its partnership with Nokia to roll out software-defined networking in a wide area network (SD-WAN) services for start-ups and enterprises. Through SD-WAN...

iWorld Telecom
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/15/amaz.jpg?itok=YZjYAgQx
Amazon Prime Video's Original -Jestination Unknown to premiere on October 18

MUMBAI: Amazon Prime Video today launched the trailer of its upcoming first-of-its-kind comedy travelogue, Amazon Original Series, Jestination Unknown.

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/15/flipkart.jpg?itok=VCxvp9dU
Flipkart announces the launch of ‘Flipkart Video Originals’

MUMBAI: Flipkart, India’s leading e-commerce marketplace today announced its foray into offering original video content with the launch of ‘Flipkart Video Originals’. Integrated within the Flipkart Video platform, which was launched in August this year, Flipkart Video Originals will be produced by...

iWorld e-commerce
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/15/content.jpg?itok=lhTCBl1x
Content creators discuss binge-worthy content at Vidnet 2019

Binge-watching has become synonymous to over the top (OTT) platforms and content. Indiantelevision.com’s summit Vidnet 2019 had an interesting panel discussion on creating binge-worthy content. The panel was moderated by Indiantelevision.com founder CEO and editor-in-chief Anil Wanvari while MX...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/14/voot.jpg?itok=Qe2Nu0K6
VOOT brings non-stop new entertainment from India’s biggest reality show “BIGG BOSS”

MUMBAI: 13 celebrity contestants, 1 House, 15 weeks, 1 winner and memories galore! Nations biggest entertainment show vivo V17 Pro presents BIGG BOSS is back on COLORS and India’s second largest premium AVOD platform VOOT is all set to make it bigger and better for its fans this year.  After the...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/14/SOCIAL.jpg?itok=9BG8XTTs
84% of Instagram users are likely to shop using the platform

MUMBAI: The digital and social media agency from Dentsu Aegis Network, WATConsult, under its market research division, Recogn, has launched its latest report on Instagram in India from a user's perspective.

iWorld Social Media

Sign up for our Newsletter

subscribe for latest stories