Television

India TV & DD News have highest OTS in top Hindi news category: Chrome DM

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2017/11/01/Top-Hindi-news.jpg?itok=QgkavUqg

MUMBAI: The Hindi news genre marked the highest opportunity to see (OTS) among all categories in week 43 of Chrome Data Analytics & Media with 0.28 percent growth. In this category, India TV gained the highest OTS with 99.5 per cent and DD News was the second most benefitted in terms of OTS with 99.1 per cent on an HSM (Hindi-speaking market) excluding 1L market basis.

OTS is the actual census based percentage connectivity of a channel spread across 81 million homes

English movies genre ranked second in the gainers category with a growth of 0.25 per cent OTS in six metros. Movies Now gained the highest OTS with 54.5 per cent whereas Star Movies gained the second slot on the list with 48.4 per cent OTS.

The third position in the gainer's list of OTS was grabbed by Hindi movies with a growth of 0.16 per cent on an HSM (Hindi-speaking market) excluding 1L market basis. In this category, OTS of Max was leading the genre with 94.0 per cent whereas Star Gold stood second with 93.8 per cent OTS.

English news genre pocketed the fourth position in the list with 0.16 per cent growth in which Rajyasabha TV led with 95.2 per cent whereas Loksabha TV grabbed second position with 94.9 per cent OTS in six metros.

Last but not the least, the fifth position in gainers list is taken by the business news genre with a growth of 0.15 per cent. In this category, Zee Business topped the OTS chart with 85.2 per cent whereas CNBC Awaaz was the second topper with 83.4 per cent in six metros.

Among the losers, English GEC was the most affected genre with a drop of 0.80 per cent OTS in six metros with Colors Infinity topping the chart with 46.8 followed by Comedy Central with 45.2 per cent OTS.

Sports genre recorded a fall of 0.72 per cent OTS on an all-India including 1L+ market basis. In this category, DD Sports grabbed highest OTS with 90.3 per cent followed by Star Sports 2 with 82.0 per cent OTS.

Hindi GEC reserved the third position in the losers list with a drop of 0.43 per cent. Star Utsav and Zee Anmol bagged the top two positions with 99.0 per cent and 96.0 per cent, respectively, on an HSM (Hindi-speaking market) excluding 1L market basis.

Infotainment took the fourth position in the losers list with a drop of 0.38 per cent. In this category, NGC got first position with 91.2 per cent and History TV 18 reserved the second position with 89.9 per cent OTS on an all-India including 1L+ market basis.

Last but not the least, Music genre stood at the fifth position with a fall of 0.24 per cent OTS with Sony Mix leading the chart with 90.3 per cent, followed by 9XM with 89.3 per cent OTS on an HSM (Hindi-speaking market) excluding 1L market basis.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/08/17/zee5-4.jpg?itok=bxiKw3fW
ZEE5 Global collaborates with the LuLu Group in the middle east to celebrate 'India Utsav’

ZEE5 Global has partnered with the LuLu Group for their 'India Utsav' celebrations. The event was launched at the same time across the GCC countries on 15 August 2022, at Al Wahda Mall in Abu Dhabi, in the Group's first-ever simultaneous region-wide launch of its celebration of the 75th Indian...

Television TV Channels GECs
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/08/17/impact.jpg?itok=K5KYfweZ
Impact Wrestling extends partnership with Eurosport India

Anthem Sports & Entertainment’s professional wrestling promotion, Impact Wrestling, has partnered with Warner Bros. Discovery’s premium sports channel, Eurosport India. The partnership will ensure that viewers across India, Bangladesh, Bhutan, Maldives, Nepal, Pakistan, and Sri Lanka will...

Television TV Channels Sports
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/08/17/sony-entertaiment.jpg?itok=pMhU-41l
Sony Entertainment Television acquires the rights to Endemol Shine’s MasterChef India

Celebrating food, togetherness and diversity, Sony Entertainment Television embarks on an appetising journey as it acquires the rights for the Indian adaptation of the internationally revered culinary reality format, "MasterChef", produced and distributed by Endemol Shine India.

Television TV Channels GECs
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/08/17/news18.jpg?itok=raoK8AS7
News18 Kerala announces special line-up of programs for Onam

Mumbai:  Onam – the colourful festival of Kerala’s culture and tradition – is round the corner. The 10-day festivity includes Sadhya, Thiruvathira Kali, Pookalam, Ona-thallu, Pulikali, Onavillu, and welcome songs for King Mahabali. Highlighting Onam’s sublime activities such as Pookalam, aromatic...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/08/17/11.jpg?itok=0PKBiyw5
“We’re looking to invest and reinvest about Rs 3000 crore over 5 to 7 years”: Applause Entertainment CEO Sameer Nair

Celebrating its fifth anniversary, Aditya Birla Group’s Applause Entertainment has released over 40 shows on various OTT platforms so far and is now venturing into feature films.

Television TV Channels People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/08/16/news18-jammu.jpg?itok=MLCSEt_5
News18 Network launches News18 Jammu/Kashmir/Ladakh/Himachal TV channel

News18 Network on Monday launched News18 Jammu/Kashmir/Ladakh/Himachal on the 75th anniversary of India’s independence.

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/08/16/rajat_sharma.jpg?itok=YeCmZIXa
India TV editor-in-chief Rajat Sharma conferred 'Most Influential Indian' award in London

Mumbai: On the eve of India’s 75th Independence, Rajat Sharma was identified and honoured as the "Most Influential Indian" at an event hosted by the British monarch at the top of London Bridge. Under the capable guidance of ELITE Magazine's managing director, Puraskar Thadani, who planned the event...

Television TV Shows Awards
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/08/16/anuragthakur.jpg?itok=buiec060
I&B minister Anurag Thakur launches Bharat24

The union minister for information & broadcasting and sports & youth affairs Anurag Thakur, launched the new national Hindi news channel, The tagline of the channel is “Vision of new India!”

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/08/13/suntv.jpg?itok=x3ybW7NU
Sun TV Q1 results: Revenue rises 47.38% to Rs 1,193.90 crore

Sun TV Network revenue increased by 47.38 per cent (including IPL) to Rs 1,193.90 crore in Q1 FY23, compared to Rs 810.10 crore in Q1 FY2022.

Television TV Channels Viewership