Television

Vice Media, Shane Smith & Star India

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2014/04/09/shanesmith11.jpg?itok=HaBeaJCw

CANNES: Shane Smith is your typical journalist. He dresses in jeans and a T-shirt, even when he is delivering  a keynote at the Grand Auditorium of the Palais des Festivals in Cannes during the currently ongoing MipTV. But Smith also heads a company Vice Media which is believed to be the next big thing to news TV journalism just as CNN was in its early days.

Vice has a valuation of $1.4 billion courtesy a multimillion dollar investment in his company by global media baron Rupert Murdoch’s Twenty First Century Fox which gave the latter a 5 per cent equity stake. Vice Media has its web site vice.com, its youtube channels, a magazine, a show on HBO, among many other initiatives.

During the course of an interview Smith was quite clear why he agreed to the Fox deal.

Said he: “It is impossible to become an international media brand on your own. There’s  carriage issues, there’s legal issues, there’s a myriad of other things. if you look at ESPN, CNN and MTV,  ESPN sold out to Disney, CNN to Time Warner, and MTV Viacom. We wanted to stay independent. Fox gave us the entrée into India with Star, entrée into Europe with Sky, film with Twentieth Century Fox.  They helped us to get into all those territories. Yet at the same time it is a sub five per cent investment. We own the company, we run the company, 80 per cent of it, and I own 95 per cent of the board. It’s a way of staying independent, yet becoming that fifth media brand.”

Smith stated that CNN, ESPN and MTV belong to another era – they were the benchmarks of the cable TV revolution.  And they are not the business role models for today. “In the world of online, if you look at some of the numbers, if you look at what we can do internationally and how you can reach people. You know I am not going to be the next CNN. I am not going to be the next ESPN. I am not going to be the next MTV. I am going to be 10X CNN, 10X MTV and 10X ESPN,” he opined quite confidently. ”Because the numbers now in terms of the video views are now in the billions. That’s the disruption, that’s the revolution.”

Smith was in Cannes to launch his online food channel joint venture with Fremantle Media called Munchies.  The channel is slated to have more than 100 hours of short form clips, half hour shows and hour long shows. Targeted at Gen Y, Smith expects munchies.tv  to generate hundreds of millions of views this year from the current 50 million views its food shows on You tube generate.  Munchies’ initial slate of shows includes Fresh Off The Boat, Being Frank, Girl Eats Food, Chef’s Night Out and F*ck, That’s Delicious

The goateed journo turned media-preneur is quite sanguine that his company will do revenues of about $500 million by end 2014, almost three times its 2012 revenues of $170 million. And he is quite clear he will continue wearing both his journalist and CEO hats.  Said he:  “I think you if you want to make cars, you better love cars. You want to make shoes, you better love shoes. I love content. I am a content company. A, I am not going to send a reporter somewhere where I am not going to go myself. B, I have to know every piece of content,  that is to be made. How do we shoot it, how doe we edit it, how do we put it out, how do we activate it. Otherwise I should not be running a content company.  And since we are a content company, that’s what I do. And the other half of it is, try to make that work, trying to grow audience, try to make money.”

With an audience in excess of 15-20 million worldwide, and several language editions, Vice Media might well get there.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/18/zee.jpg?itok=mO1CTUv_
Zee Kannada’s Naagini 2 returns

MUMBAI: The much awaited Naagini is back! She is back to seek vengeance to deceive you with her beauty to either love or fight for what she has lost. Owing to its highly successful and massive popularity of the past season, Zee Kannada’s biggest fiction show ‘Naagini’ is here with another...

Television TV Channels Regional
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/18/deep.jpg?itok=s3_dwGCk
Enterr10 Media appoints Deep Drona as COO

MUMBAI: Enterr10 Media has appointed Deep Drona as the COO. In his new role, Drona will report directly to Enterr10 MD Manish Singhal. As the COO, he will be responsible for the overall growth of the organisation. Also in the portfolio are Enterr10 Movies and Bhojpuri Cinema. Drona aims to bring in...

Television TV Channels People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/18/dsport.jpg?itok=Nkt-Gsov
DSport to telecast Davis Cup world group qualifier between India and Croatia

MUMBAI: Discovery India’s sports channel DSport will broadcast Davis Cup World Group Qualifier between India and Croatia live, which is scheduled to play on 06-07 March 2020 from 7:30 pm onwards. India now faces world number two Croatia for the qualifiers after routing Pakistan 4-0 in November last...

Television TV Channels Sports
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/18/andprive.jpg?itok=W5kd_ySk
&PrivéHD to premiere ‘The White Crow’ on 22 Feb

MUMBAI: In 1961 Soviet Union, where artists were kept behind iron curtains, it took one man to break through the shackles and seek freedom. Rudolf Nureyev is not just any other name but a sensation from the 20th century who dared to be different. A nonconformist for his time and a ‘white crow’ for...

Television TV Channels English Entertainment
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/18/tam_0.jpg?itok=trgSWYg4
COLORS Tamil celebrates two years

CHENNAI: COLORS Tamil, Viacom18’s first Tamil GEC, has celebrated two years of entertaining Tamil Nadu.  Known for its marquee shows such as Kodeeswari, a first-of its kind all-women version of Kaun Banega Crorepati, reality shows Kalla Petti and Singing Stars, and popular fiction shows like...

Television TV Channels Regional
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/18/cartoon.jpg?itok=owR4-94Y
Cosmos-Maya to co-produce animated movie 'Dogtanian and the Three Muskehounds' with Apolo Films

Leading India and Singapore-based animation studio Cosmos-Maya is making its first foray into animated feature films, partnering with Spanish independent Apolo Films to co-produce Dogtanian and the Three Muskehounds, an adaptation of the classic tale of ‘The Three Musketeers’.

Television TV Shows Animation
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/18/cont.jpg?itok=2A7sxv4S
'Khatron Ke Khiladi' S10 heads to Bulgaria for new thrills

After the success of Bigg Boss season 13, Colors is all set to replace it with Khatron Ke Khiladi season 10 from 22 February at 9 pm. Last year the show garnered around 222 million viewership throughout its journey on the channel and it was the biggest reality show in FY 19 for Colors. 

Television TV Channels GECs
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/18/CRICKET.jpg?itok=ItE9SFWs
Summer of IPL and a bonanza for the TV

In Shaktigarh, a small town, on the outskirts of Burdwan, West Bengal, Ranjan Basu settles down in front of his TV set in his living room. It is all quiet outside, except for the chirping of crickets, as dusk settles. He picks up the TV remote, his finger pressed on the power button as his heart...

Television TV Channels Sports
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/17/abp.jpg?itok=49hecKB7
ABP News Network conducts ‘Asmita Sanman Puraskar 2020’ in Gujarat

MUMBAI: Asmita Sanman Puraskar 2020 – an initiative by ABP News Network’s Gujarati news channel ABP Asmita, to facilitate the successful figures from different walks of life, who carved their presence across the state and the nation. ABP Asmita’s aim was to recognise iconic Gujaratis, who have made...

Television TV Channels News Broadcasting

Sign up for our Newsletter

subscribe for latest stories