Mumbai: kindlife, India’s fastest-growing beauty, nutrition and wellness platform, introduces its groundbreaking AI-powered tool kiki.Ai. With a mission to simplify knowledge on better living, kindlife is taking a giant leap forward in providing consumers with expert-recommended guidance like never before.
Launched in December 2021, kindlife has experienced remarkable growth and is the go-to destination for young India seeking reliable and credible wellness information. The platform has over 750 brands, all of which are kindcode approved i.e. they are either plant-based, toxin-free, eco-conscious, and cruelty-free, and has over 1.5 million visitors every month. As the country’s fastest-growing platform for authentic, verified information on wellness, the brand recognises the ever-increasing need for simplifying and streamlining knowledge in this field.
In a world inundated with information, it can be difficult for individuals to discern what truly benefits their health and happiness. kindlife is addressing this challenge head-on by harnessing the power of AI and technology with kiki.AI, a tool that places technology at the centre of its mission.
Speaking at the launch, kindlife founder & CEO Radhika Ghai said, “85% of our audience are under the age of 35 and are adapting to a newer, kinder way of living. As a brand we understand that navigating through the limitless world of wellness can be an overwhelming task. This is why we developed kiki.Ai, an AI powered discovery tool to help our consumers find the right information that is expert verified. Whether the consumer is looking for products with a particular ingredient or a specific routine, kiki.Ai has got them covered on all things kind. We believe that kiki.AI will empower consumers to take control of their well-being and lead healthier, happier lives.”
Kiki.Ai simplifies knowledge by organizing complex information into easily digestible insights ensuring that users receive expert advice and guidance tailored to their unique needs and preferences. It also provides expert recommendations using AI algorithms to curate content to make sure the consumers receive expert advice, guidance tailored to their unique needs and preferences, along with expert-verified product recommendations. Lastly it not only provides personalised information that evolves over time enhancing user experience but also presents consumers with verified information backed by verified data sources and expert insights.
With the launch of kiki.AI, kindlife reinforces its position as an industry leader, dedicated to promoting kindness towards oneself and the planet. With technology at the heart of the brand, kindlife through the launch of this innovative tool continues to empower its community to make conscious and informed choices.
Consumers can embark on a journey towards a kinder and better lifestyle by visiting kiki.AI.