Year Enders
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#Throwback2020: The year of reinvention in production

MUMBAI: The Covid2019 crisis has engendered a paradigm shift across all walks of life and it is believed that there’s...

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#Throwback2020: For M&E industry, there’s no such thing as closing shop

MUMBAI: It has not been the easiest of years and none of us ever dreamt that the last couple of months would be the w...

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#Throwback2020: Scriptwriters on the new normal

The great irony about the year 2020 is that a year that will forever be defined by one of the worst pandemic known to......

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#Throwback2020: Programming across OTT & television

Life coach and motivational speaker Tony Robbins once remarked that “we aren’t in an information age, we are in an......

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#Throwback2020: When d2c brands stormed the retail sector

The pandemic may have pushed the economy into a slowdown of unknown severity, but it also set the stage for the robust......

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#Throwback2020: Heavyweights in the M&E industry

In the book of life, people couldn’t wait to turn the page on 2020, but at long last, we have arrived in 2021. There is......

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#Throwback2020: Cable operators start adapting to stay relevant

Charles Darwin coined the phrase ‘survival of the fittest’ while studying the phenomenon of natural selection in the......

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Guest column: What not to do - A revelation in the times of Covid2019

As we now stand in 2021, I remember a strategy quote by Sissy Gavrilaki which reads, “Failure is nothing more than a......

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2020: An eventful year for DTH

Over the past year all the direct-to-home (DTH) operators in India have embraced the change in the ecosystem. The......

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#Throwback2020: How the pandemic reshaped agency culture

There were a lot many seemingly impossible things that 2020 managed to turn into reality. One such thing was......

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Guest column: Brands have to re-strategise for impactful engagement with consumers

2020 has been a year of hard lessons that will leave an impact across industries and societies for decades to come. The......

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Guest column: Lockdown learnings for TV land

The Covid2019 pandemic has given us an opportunity to reflect on how we go about our daily lives, and has taught us to......

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#Throwback2020: Heavyweights of M&E industry

Finally, we are over with 2020, a year that will go down in history for perhaps all the wrong reasons. While it brought......

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#Throwback2020: Linear TV ad volumes on the mend, revenues sluggish

NEW DELHI: For linear television, 2020 was like a ride to hell and back, owing to the Covid2019-induced lockdown....

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#Throwback2020: The year ed-tech platforms thrived

NEW DELHI: 2020 threw up education headlines that were previously unimaginable....

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Guest column: Looking back at 20 to look ahead at 21

MUMBAI: Many media and entertainment industry professionals would have already activated their “OOO” messages, while ...

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Throwback2020: Not in moolah but digital marketing grew in virtue

It has been quite a few years that the digital marketing industry is enjoying a fabulous run rate in India. It is a no-......

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2020: The tipping point for the Indian OTT ecosystem

The Covid2019 pandemic has walloped many industry verticals this year but digital-first categories including over-the-......

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Guest column: Looking back and beyond

Mumbai: Looking back, none of us had remotely fathomed the enduring chaos that 2020 would unfold....

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#Throwback2020: India's Top Brand Ambassadors

Brand ambassadors – they are the icons, the celebrities which consumers associate with a brand because they extoll its......

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Throwback2020: DD’s importance stood out this year

2020 was a challenging year for public broadcasting. But it was also the year when public broadcasting made its......

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