Specials

Venus Entertainment to woo buyers at MIPCOM

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/event-coverage/2014/10/10/Venus-logo.png?itok=J4IrxUic

MUMBAI: It’s not just Indian television content. Bollywood too is the buzzword at MIPCOM 2014, the biggest content market in the world and Venus Entertainment is out there to woo buyers with its set of films.



With movies like De Dana Dan, Garam Masala, Tezz, The Train, Main Hoon Na, Aksar, Hulchul, Hungama, Humraaz, Pyaar Tune Kya Kiya, Ajnabee, Kahin Pyaar Na Ho Jaaye, Josh, Mela, Bandhan, Keemat, Yes Boss, Akele Hum Akele Tum, Baazigar and many more to its kitty, it has surely has a huge library to showcase at the event.



Venus was founded in 1985 to set up a record label in Mumbai. The company initially produced non-film albums and gradually bagged the worldwide rights of Bollywood film music and created a niche for itself in the music world.



It then evolved into producing motion pictures and has become one of the top production houses in Bollywood. It has an integrated business model covering the entire value chain from Motion Pictures Production and Record Label to Distribution worldwide.



Today, the company has diversified into myriad fields, encompassing different facets of the entertainment industry. Besides Record Label, Motion Pictures Production and Distribution, Venus is actively involved in production of ad films, post production and state-of-the-art music recording studio.



Being a regular MIPCOM participant for the last seven years, Venus Entertainment international sales head Sushil Jain feels MIPCOM is a great platform to meet content owners, buyers and distributors from across the globe and gain knowledge and feedback. “We have regularly been attending MIP TV and MIPCOM for the last seven years. We have been selling movies and this is a great platform where we can know how to make our content better.”



Jain will be focusing on markets like African, Middle East, European and Asian. “There is a great demand and interest for Bollywood movies from such markets,” says Jain. Moreover, it will be focusing on all platforms like television, digital, new media and etc.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/19/pg.jpg?itok=aMyd8rFz
#Forecast2021: Rural consumption to rule the roost, says Parle’s BK Rao

In 2020, marketers learnt to grapple with unforeseen challenges elicited by the lockdown, and they are prepared to handle such circumstances, incase of another such instance in the future (hopefully not).

Specials Forecast
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/19/dth.jpg?itok=2ugzTNO1
#Forecast2021: Positivity returns slowly for cable, DTH operators

Waking up to a new pricing regime, followed by an unprecedented pandemic, natural disasters, and tensions with China, 2020 turned out to be a gloomy year for the cable TV distribution industry.

Specials Forecast
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/18/tv.jpg?itok=a8_bbj0B
#Forecast2021: TV advertising may see biggest growth in five years

Indian television made a round trip to hell over the course of 2020, but the new year seems like the beginning of a positive era for the industry, as far as its stature as the primary advertising medium is concerned.

Specials Forecast
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/16/production.jpg?itok=H82e5yTn
#Throwback2020: The year of reinvention in production

MUMBAI: The Covid2019 crisis has engendered a paradigm shift across all walks of life and it is believed that there’s no going back to “normalcy” even after the deadly virus is dealt with. This also holds true for the media and entertainment industry.

Specials Year Enders
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/15/tvv.jpg?itok=692JqTyS
India Khush Hua: Top 5 trends that will define M&E industry in 2021

2020 was when peoples’ worst fears came true. But 2021 is a brand new year full of promise of good things to come, where the media and entertainment industry can reboot, recalibrate and recoup what it lost, voiced the panel comprising leading names from the brand and agency world at...

Specials Forecast
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/15/lap.jpg?itok=XUv9qKww
Forecast 2021: Digital to lead marketing industry’s growth story

2020 started off with industry hopes pinned on a robust double-digit growth. Instead, it left the Indian marketing and advertising industry in shambles. Educated estimates peg the sector to have clocked only a one-two per cent growth over 2019 numbers, with traditional advertising taking the...

Specials Forecast
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/15/tv.jpg?itok=QLpKn9LZ
#Forecast2021: How technology, infrastructure upgrade will shape OTT ecosystem

The over-the-top (OTT) platforms have seen accelerated customer acquisition, especially post-Covid2019. To increase the stickiness of fleeting users, the platforms are adding more and more content to their libraries.

Specials Forecast
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/14/sony.jpg?itok=tW3nGrHc
#Forecast2021: OTT magic will continue to hold sway

Most industries had little cause for cheer last year, but the OTT business wasn’t one of them. Engulfed by an outpouring of love and support, OTTs truly came into their own in 2020. These streaming platforms not only gained paid subscribers in big numbers, but became a staple of the Indian culture...

Specials Forecast
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/12/nina.jpg?itok=r69rvHps
#Throwback2020: For M&E industry, there’s no such thing as closing shop

MUMBAI: It has not been the easiest of years and none of us ever dreamt that the last couple of months would be the way they have been. But I always believe that there is always a silver lining and that there is a lot to learn from what has transpired in the last ten months. Having said that, I...

Specials Year Enders

Sign up for our Newsletter

subscribe for latest stories

* indicates required