Report on Shemaroo

FM auction: Govt nets Rs 2 bn, ENIL wins 21 channels

MUMBAI: A cumulative provisional Rs 2,002.4 million was earned against the aggregate reserve price of about Rs 9,159.1 million from e-auction of 66 FM channels in 48 cities in the second batch of Phase III.

According to an announcement of the Information and Broadcasting Ministry on 27 February, 266 FM channels had been shortlisted but only 66 channels made it to the winning list. ENIL (Entertainment Network India Limited) won the maximum number with 21 channels in different cities and bid for total of Rs 480.9 million.

Interestingly, only two channels received bids of more than Rs 100 million as compared to 12 channels in the first batch. Kal Radio Ltd’s Hyderabad station bid a winning price is Rs 23,43,48,266 and South Asia FM Ltd’s Dehradun station had a winning price of Rs 15,61,00,590.

Sambhaav Media Ltd won two stations in Jammu and Kashmir for Rs 5,00,000 each at Kathua and Leh. JCL India Ltd’s bagged stations in Kargil and Leh for Rs 5,00,000 each. South Asia FM Ltd’s won a station at Leh with Rs 5,00,000.

Stations in four north eastern cities were bagged in the e-auction. Of these, three went to Purvy Broadcast Pvt Ltd: Aizwal for Rs 20,09,444, Dhubri for Rs 5,00,000, and Itanagar for Rs 43,72,914. Agartala went to South Asia FM Ltd for Rs 70,71,529.

Read the full story here:

Govt gets over Rs two billion from 66 FM stations in second batch Phase III

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