Report on Shemaroo

Cinemas allowed to operate at higher seating capacity

The new guidelines come into effect from 1 February.

NEW DELHI: Cinema halls may have been allowed to roll back their curtains in October 2020 after a seven-month-long hiatus, but the gains the industry expected were sadly muted, as hardly any big ticket films came to the big screens and audiences also stayed away. The government-mandated 50 per cent occupancy, introduced to ensure the safety of moviegoers, instead acted as a deterrent for mega movie releases.

Today, the ministry of home affairs (MHA) has issued a new order regarding Covid2019 protocols, further relaxing the cap on seating in multiplexes and allowing them to operate with higher capacity. Revised SOPs for cinema halls and theatres will soon be announced by the ministry of information and broadcasting, in consultation with the MHA, and the new guidelines will be effective 1 February onwards.

The news has lifted the sentiments of film distributors and theatre owners. Trade analysts expressed their approval of the move, saying it will act as a much-needed shot in the arm for the film exhibition business.

Industry experts stated that hiking the cap on seating to 75 per cent would be a boost for cinema, with filmmakers and distributors willing to bet more skin in the game, leading to release date announcements for big-budget Bollywood flicks.

Over the last couple of months, regional film industries, especially those in the south, have registered an uptick in cinema action. As viewer bases and loyal fans responded positively, they too rolled out the theatrical releases, with films like Master and Krack performing well even with a 50 per cent ceiling on occupancy. However, Hindi film fraternity has so far chosen to sit out, awaiting a pan-India reopening of cinema halls and revision in seating capacity limits. Several producers bypassed the big screen showing and released their movies directly to video streaming platforms.

Latest Reads
Oscars 2021: India’s Bittu makes it to live action short film shortlist

Jallikattu, India’s official entry for this year's Oscars might be out of the race but another dark horse, Bittu, has been shortlisted for the 93rd Academy Awards’ live action short film category.

Movies Hindi
Lijo Jose's Jallikattu out of Oscars 2021 race

MUMBAI: Filmmaker Lijo Jose Pellissery’s Jallikattu, India’s official entry in the Best International Feature category at the 93rd Academy Awards, is out of the Oscars race. The highly acclaimed Malayalam-language movie is not part of the shortlist of 15 features that will be narrowed down to the...

Movies Hollywood
Inox reports Rs 102.50 crore loss in Q3

KOLKATA: Multiplex chain Inox has reported Rs 102.50 crore consolidated loss for the third quarter (Q3). The company posted Rs 35.01 crore profit in the corresponding quarter last year. Inox has posted total income of Rs 21.50 crore in Q3, compared to Rs 517.76 crore for the quarter a year ago. The...

Movies Hindi
After a long wait, cinema halls set to open with 100% seating capacity

After incurring huge losses due to a prolonged lockdown, cinema halls across the country are finally ready to open the doors to viewers and have a chance to draw a full house.

Movies Hindi
European box-offices tank 70.6% due to Covid2019 shutdowns

NEW DELHI: On the back of multiple Covid2019-induced shutdowns, European cinemas lost billions in box-office revenue in 2020, according to data released by the Brussels-based International Union of Cinemas (UNIC). The report showed a box-office drop of 70.6 per cent across Europe last year, with...

Movies Hindi
Anushka Shetty-starrer Nishabdam to premiere on Zee Telugu

MUMBAI: Prepare for a thrilling roller-coaster ride with a double dose of drama, spine-chilling experience and non-stop entertainment with the world television premiere of Nishabdam on 24 January at 5:30 pm only on Zee Telugu and Zee Telugu HD. Hemant Madhukar’s multi-starrer film boasts of names...

Movies Regional
Rajeev Masand to step in as COO at Dharma Cornerstone Agency

Film critic Rajeev Masand has joined filmmaker Karan Johar's talent management agency Dharma Cornerstone (DCA) as chief operating officer.

Movies Hindi
PVR reports Rs 320 crore income for Q3

New Delhi: PVR Ltd has reported a net loss of Rs 49 crore for the quarter ended 31 December 2020, against a profit of Rs 36 crore in the corresponding quarter a year ago. Consolidated total income for the quarter was Rs 320 crores, as compared to Rs 924 crores during the corresponding period of...

Movies Hindi

Sign up for our Newsletter

subscribe for latest stories

* indicates required