MAM

Dentsu International appoints Fred Levron as global chief creative officer

Levron joins dentsu from FCB where he served as worldwide creative partner.

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2021/07/20/photogrid_plus_1626776729201.jpg?itok=O9qvUVgk

New Delhi: Dentsu International on Tuesday named Fred Levron as the company’s global chief creative officer.  In his new role, Levron will lead the network’s holistic creative agenda and its portfolio of creative agencies worldwide. He will join the company on 1 November.

Levron will build on dentsu international’s current capabilities and storied Japanese creative roots and will be responsible for the network’s creative product and accelerating creativity across the entirety of dentsu international’s Creative, Media and CXM agency brands, as it transforms to become the most integrated network in the world, said the company in a statement.

Levron joins dentsu from FCB where he served as worldwide creative partner. Prior to FCB, he was part of the leadership team at CAA Marketing, the four-time Emmy winner entertainment agency based in Los Angeles. He also held several positions over his ten-year tenure at Ogilvy Paris where he helped transform the agency into a global creative powerhouse. 

dentsu international, global CEO, Wendy Clark said, “Fred has one of the most lauded portfolios and creative reputations in the business. His appointment accelerates and emphasizes the importance of creativity as the hallmark of everything we do. I'm counting down the days until he joins.” 

Levron was recently recognised as the top chief creative officer globally by The Drum publication global ranking in 2020 and The One Club global ranking for two consecutive years in 2020 and 2021. He has won close to 200 Cannes Lions including 13 Grand Prix and 46 Gold, three Black Pencils at D&AD, and more than 2000 international awards.

“My entire career has been driven by the ambition to transform the agencies and network I was part of and build brands and businesses through the power of modern creativity. Today, I’m so excited to start this new transformation journey as I’m joining Wendy and dentsu’s 45,000+ employees. We have the opportunity to build a unique creative company that brings creativity, tech, data, media, entertainment, and commerce together to become the most attractive place for talents out there and the most relevant partner for the biggest brands,” said Levron.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/22/zee.jpg?itok=ZbVFXWkB
Zensciences appoints Artthi Ponnuswamy as VP, brand solutions

Mumbai: Brand and digital marketing consultancy Zensciences has announced the appointment of Artthi Ponnuswamy as vice president of brand solutions.  Ponnuswamy joins Zensciences after 15 years with Origami Creative Concepts where she was head - brand strategy. Prior to that, she has been...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/22/22222.jpg?itok=NKVfb-Y_
Smartphone industry to clock more than 50% revenue in festive quarter, led by 5G handsets: Report

Mumbai: With the ongoing festive season, the sales of smartphones have significantly jumped, with more and more discounts available on e-commerce platforms. The smartphone industry in India is expected to earn more than half of its sales during the festive quarter, with approximately 49.9 million...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/22/madiso-obeetee.jpg?itok=-RrQezGD
Madison Media wins media mandate for Obeetee

MUMBAI: Madison Media has been appointed as the Media AOR for the online carpet store, Obeetee. The Agency will manage the entire media gambit for the client including TV, print, radio, OOH, digital, and cinema. The account will be handled by Madison Media Alpha based out of Mumbai. Founded in 1920...

MAM Media and Advertising People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/21/shams-jasani.jpg?itok=vIroGOWP
Isobar's Shamsuddin Jasani joins Wunderman Thompson South Asia as CEO

Wunderman Thompson has appointed Shamsuddin Jasani as chief executive officer for South Asia, effective 1 November.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/21/img_21102021_162445_800_x_800_pixel.jpg?itok=qSGhQQUx
Web Werks appoints Durgesh Pandey as chief finance officer

Mumbai: Data center provider Web Werks has announced the appointment of Durgesh Pandey as chief finance officer (CFO). In his new role, Pandey will be responsible for the management of all financial processes in India for all the legal entities, partnering in the formulation of the overall...

MAM Media and Advertising People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/21/rahul.jpg?itok=kxcAPL1o
realme ropes in KL Rahul as brand ambassador

Mumbai: Smartphone brand realme has roped in Indian cricketer KL Rahul as brand ambassador to endorse its smartphone category.  Rahul will work with realme to help grow the smartphones category under the broad umbrella of product offerings, said the brand in a statement on Thursday.

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/21/img_21102021_144519_800_x_800_pixel.jpg?itok=hsqlOSny
Lintas Live wins social media & PR mandate for Bayer India’s Saridon & Supradyn

Mumbai: Digital-first creative PR agency Lintas Live has bagged PR and social media mandate for Bayer India’s consumer brands Saridon and Supradyn, after a multi-agency pitch. This comes on the back of Lowe Lintas’ win for the creative mandate of these brands earlier this year.

MAM Media and Advertising Account
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/21/img_21102021_143049_800_x_800_pixel.jpg?itok=bjbQzys4
Wunderman Thompson South Asia elevates Tarun Rai to ED, strategic initiatives, APAC

Mumbai: After an illustrious 25 years in advertising in India, Wunderman Thompson South Asia chairman and group CEO Tarun Rai will move into a new role as executive director (ED) - strategic initiatives, APAC, effective 1 January 2022. Rai will report directly to Wunderman Thompson international...

MAM Media and Advertising People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/21/img_21102021_131402_800_x_800_pixel_0.jpg?itok=m9Uoe6-4
Navnit Nakra to spearhead OnePlus India operations

Mumbai: Global technology brand OnePlus has elevated its vice president, chief strategy officer, and head of sales in India, Navnit Nakra, to the role of OnePlus India CEO and head of the brand for India region. As part of this new senior leadership role, Nakra will spearhead the company’s business...

MAM Media and Advertising People

Sign up for our Newsletter

subscribe for latest stories

* indicates required