Ants Digital appoints Ryan Alan Marshall; announces PR and advocacy vertical

Appointed as senior director, Marshall will drive the mandate from the Gurgaon office.

Mumbai: Ants Digital has scaled its bouquet of services by launching public relations and advocacy as its sixth vertical. To spearhead its newest business, Ants has brought on board Ryan Alan Marshall, who has close to two decades of experience across industries with reputed Indian and global organisations.

Marshall will be responsible for building and driving the public relations and advocacy mandate from the Gurgaon office of Ants.

A seasoned professional, Marshall has spent a fair bit of time on both the agency and client sides. Before joining Ants, in his last assignment, he led the public advocacy practice at SPAG Finn Partners and was a senior member of the vertical at First Partners. As an advocacy professional, he comes with valuable experience in industries related to metals and natural resources, responsible plastics, tobacco, carbon black, and alcohol. In his earlier stint with Genesis BCW, Marshall led the communication mandate for a state government and also worked with marquee corporate, sports, and entertainment clients of the agency.

Ants Digital CEO Sanjay Arora said, "At Ants, we are constantly looking to scale our service offerings for clients. With PR and advocacy services becoming operational, Ants is now a fully integrated digital and marketing consulting firm. We are delighted to welcome Marshall on board to head the public relations and advocacy vertical. Marshall comes to Ants with multi-sector experience and brings with him a high level of understanding in the field of PR. With him coming on board, we are sure to make an impact on our clients and stimulate public relations, government communications, advocacy and stakeholder communication. I am excited to welcome him to the team."

Speaking on his appointment as Ants Digital senior director, public relations and advocacy, Marshall said, "The rapid economic progress of the country has led to a plethora of growth opportunities, resulting in the growing need and enhanced understanding for public relations and advocacy." The opportunity to define, build, and nurture this journey at Ants is something I find extremely exciting. I am elated to be a part of the Ants team and look forward to building and advancing the PR & advocacy narrative for the company by bringing value through impactful and strategic communications for all clients."

Latest Reads
Cadbury five star introduces mush detector web app

Cadbury 5 Star has launched a campaign to assist singles in navigating love-sick zones and dodging gushing couples. As part of this year’s "#DoNothing" proposition, the brand has introduced a mush detector web app that detects high mush zones, thus helping free birds 'do nothing in peace.'

MAM Marketing Brands
Kaizzen elevates Nikhil Pavithran and Prashant Subramanian

Kaizzen, one of the leading integrated communications agencies, in an effort to strengthen its leadership, has announced the elevation of Nikhil Pavithran as group president and Prashant Subramanian as head of North India.

MAM PR & Communication
Contagious announces the Contagious Pioneers list 2023

Contagious has declared the 2023 Contagious Pioneers list, an annual round up of the agencies that consistently set the standard for innovation and creative excellence in marketing.

MAM Media and Advertising Ad Campaigns
Famous Innovations appoints Sharon Varghese as business head of Bangalore operations

Mumbai: Famous Innovations, an independent agency, has onboarded Sharon Varghese as its head of business for the Bangalore office. Varghese joins the company holding 18 years of rich experience in the fields of advertising and public relations. Prior to this, she worked at McCann Worldgroup for...

MAM Media and Advertising People
Maaza unveils new campaign “Aam Wali Dildaari, Bina Naam Wali Dildaari”

Mumbai: Maaza, Coca-Cola India’s homegrown mango drink and the fastest growing juice brand in India and Southwest Asia, has unveiled its new “Aam Wali Dildaari, Bina Naam Wali Dildaari” campaign. The latest campaign features actor Amitabh Bachchan and actress Pooja Hegde along with south Indian...

MAM Marketing Brands
Ashish Singh is Virtualness CTO

Virtualness, a mobile-first platform designed to help creators, brands, and the sports, media and entertainment industry navigate the complex world of web3, announced today that Ashish Singh will join Virtualness as CTO. He was previously the senior vice president of technology at Nykaa.

MAM Marketing MAM
Union Budget 2023: Tax rebates, digitisation and AI efforts please many

Mumbai: Needless to say, the Union Budget 2023 presented by finance minister Nirmala Sitharaman has brought much glee to the country. In’s pre-budget chat with veterans in the advertising and marketing industry, tax exemption and digitisation were the key highlights of the...

MAM Marketing MAM
D2C in 2023: Hyper-personalisation, omnichannel and AI approach is going to be the way

Mumbai: Amongst the many industries that have been witnessing growth, one such industry is direct-to-commerce (D2C). The world opened up in 2022 after two years of the pandemic-led slowdown. The last couple of years saw a significant shift in demand for various product categories, accelerating a...

MAM Media and Advertising People