MAM

Havas Worldwide wins creative duties of D'lecta

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/mam-images/2016/04/19/Untitled-1.jpg?itok=Y43LusKl

MUMBAI: D’lecta has  appointed Havas Worldwide as its creative partner for its dip cheese, slice cheese and cream cheese ranges. The brand will be handled by the agency's Mumbai office. The integrated mandate was won following a multi-agency pitch.

Confirming the appointment, D’lecta Foods managing director Deepak Jain said, “Havas understood the product and its creative demands and has presented an approach that is in sync with our product vision and ideology.”

Havas Worldwide India CEO Nirmalya Sen said, “With its commitment to innovation and great taste, D’lecta is well poised to give the long-established players in the category a run for their money. And we are delighted to have been chosen to partner D’lecta in this journey.”

Commenting on the association, Havas Worldwide Mumbai executive creative director Rayomand Patell added, “From the very first interaction, there was great chemistry in the room. Being a bunch of foodies, working on a cheese brand excited us tremendously. We look forward to making D'lecta a household name as respected as it already is in the food services space.”        

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/26/Bhuvan_Bam-Ashish_Chanchlani.jpg?itok=IqSlr1yA
Top YouTubers Bhuvan Bam and Ashish Chanchlani first time collaborate for VMate Holi Movie

Mumbai: In a bid to standout and garner more attention in this year’s Holi, India’s top YouTubers Bhuvan Bam and Ashish Chanchlani will be together for the first time, to present something new to their fans. The two YouTube stars, along with Haryanvi performer Sapna Chaudhary of Bigg Boss fame,...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/26/1.jpg?itok=55-2dT21
Tata Trusts shows that change is noble

MUMBAI: It’s a heart-moving video of a young boy on stage describing the everyday ordeal his sanitation worker-father goes through. As a spellbound audience watches, the boy sings the poem ‘Mera baba desh chalata hai’, even as the sanitation worker is shown toiling in the ghetto, cleaning the filth...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/25/spykar.jpg?itok=VtW_JuCv
Rap, Dance or Beatbox to Find Your Restless

MUMBAI: In the second leg of the campaign which focuses on inclusivity, talent, and passion, Spykar Lifestyles has launched an online contest to discover fresh, young talent. The contest, in association with Hip-Hop & Urban Art Network, To The Culture, invites young talent to participate by...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/25/oreo.jpg?itok=fpThxwJF
OREO Urges Consumers To ‘Disconnect to Connect’ Through its Latest Campaign

MUMBAI: OREO, the world's favorite cookie brand, recently launched a new campaign that urges consumers to ‘Disconnect to Connect’, getting away from their technological devices and enjoy moments of playful connections, with family and friends.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/25/chaavi.jpg?itok=2KDOAWiM
JK Technosoft Ltd appoints Chhavi Sood as marketing head

MUMBAI: Ms. Chhavi Sood has been appointed as Marketing Head at JK Technosoft Ltd., a global software solutions provider enabling businesses to make informed decisions with data driven analytics. Her amassed expertise lies in Corporate Communications and PR, Digital Marketing, Analyst Relations,...

MAM Media and Advertising People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/25/sharecht_0.jpg?itok=O4oJkWpZ
ShareChat releases cricket-special ad solutions for brands

MUMBAI: ShareChat, India’s largest Indic language social media platform with over 60 million monthly active users, today released Cricket-special brand integration that offers brands to connect with millions of cricket fans across the country.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/25/netcore.jpg?itok=fTcGFCwo
Netcore, Clearout join hands to Automate email hygiene process

MUMBAI: Netcore Solutions, the leading Martech solutions provider, today announced its latest partnership with Clearout, the leader in email validation and verification to ensure the best in class email deliverability for businesses of all size and scale. By using Clearout’s advanced email...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/25/centryply.jpg?itok=lrtJnG47
CenturyPly launches new ‘Sab Sahe Mast Rahe’ campaign

MUMBAI: CenturyPly, one of the front-runners in the wood panel industry, has launched their latest communication campaign across all leading television channels, theatres, and relevant digital platforms to ensure trust in consumers. CenturyPly, which enjoys a premium reputation and trust among its...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/25/rio_0.jpg?itok=3uMMDZ0q
Nobel hygiene launches heavy duty pads for heavy flow - RIO

MUMBAI: Nobel hygiene, the undisputed leader in the adult diaper category and the only Indian manufacturer of both, adult and baby diapers, is now entering the sanitary pads category with the launch of ‘RIO pads’ in the market. RIO is the first product designed for women with heavy flow. Radhika...

MAM Marketing MAM

Sign up for our Newsletter

subscribe for latest stories

* indicates required