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Vigor Media Worldwide bags PR mandate of Atulya

The contract will be handled by the agency’s Delhi-NCR office

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NEW DELHI: Ayurveda-based wellness brand Atulya has assigned its PR and communications mandate to Vigor Media Worldwide.

Beacon Bio Life Sciences founder-MD Gaurav Singh said, “Our most desirable brand Atulya is constantly growing its product portfolio and now we are focused on deeper market penetration. At this exciting juncture when we have already charted a competitive strategy for our expansion we are delighted to welcome on board Vigor Media Worldwide which possesses all the required zeal and enthusiasm to help us establish a focused communication approach with all of our stakeholders.”

Vigor Media Worldwide will deliver greater visibility and strong positioning for brand Atulya among targeted segments. The contract will be handled by the agency’s Delhi-NCR office.

Vigor Media Worldwide founder Nikhil Singhal said, "We are truly honoured and delighted to be the strategic communication partner for Atulya. We are committed to deliver well-planned, strategic communications to further strengthen the brand’s reputation in the country.”

All Atulya products are handsomely packaged with GMP certification, and accessible internationally.  Moreover, these products comprising skin care, hair care and body care are 100 per cent natural and ayurvedic which are  free of artificial colours, fragrances, parabens, or petrochemicals. As all these products are manufactured in house in its factory, the brand has full control over ensuring quality of its products.

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