MAM

Prashant Madan bags Piyush Pandey Scholarship for Creative Leadership

MUMBAI: Disney-UTV India creative director - marketing and on-air promotion Prashant Madan has been awarded the Piyush Pandey Scholarship for Creative Leadership.

He will receive full tuition support in the amount of €53,000 to participate in the Berlin School of Creative Leadership EMBA Program starting in March 2013.

Ogilvy & Mather India chairman Piyush Pandey said, "I am delighted that Prashant Madan has been selected by the Berlin School for the Scholarship. It was a very keenly contested process and it was extremely difficult to make the choice. It was Berlin School‘s robust procedure that made the final decision. I wish Prashant great success at the Berlin School. Make India proud boy!"

The scholarship, which was only eligible to candidates of Indian descent and currently residing in India, was an opportunity established to honour Pandey‘s service and support of the Berlin School. The scholarship was designed to help support leadership in the creative industries in India and emphasises the importance that effective leadership has in achieving creative excellence.

Berlin School Director Sheridan Johns said, "We‘re thrilled to welcome Prashant to the Berlin School. As the first EMBA program participant from India Prashant will add to the diversity of the global Berlin School community as well as provide a wealth of experience and exciting ideas that will enrich the learning experience for the whole class."

According to the official statement, this is the first scholarship the Berlin School has offered specifically aimed at the Indian creative industries.

Madan has over 12 years in on-air promotion and original content creation in genres including Youth Entertainment, Reality Television, English and Hindu movies, Business News, Events, Game Shows and Sports. He has been responsible for the launch and on-air branding of entertainment channels like Sony PIX, UTV Bindass, UTV Stars, UTV Action and UTV Movies.

"I am honored and delighted to have won a scholarship instituted in honor of Piyush Pandey, a leading light in India and a huge inspiration for all creative leaders. Attending the Berlin School will offer me a tremendous opportunity to sharpen my skills for leading creative communication and strategy change in India, and ultimately across the globe," Madan said.

Madan will begin his EMBA program studies in Berlin on 10 March 2013, joining participants from over 45 countries as they complete five specially designed interdisciplinary two-week modules held in Asia, Europe and North America.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/10/gny_labs.jpg?itok=ysRXjekV
GenY Labs Closes Seed Round Funding

Mumbai: GenY Labs has announced today that it has raised seed round funding totaling approximately $700k. The round was led by Mr.  BVR Mohan Reddy, Executive Chairman of Cyient and other Indian and Canadian investors. This funding will be used for further development of their unique IP and...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/10/mother.jpg?itok=dn8_WTwq
Mother Sparsh launches social media campaign #UnscentedHappiness

MUMBAI: Mother Sparsh - India's leading organic and eco-friendly baby care products brand is successfully running an online campaign on Instagram and Facebook called #UnscentedHappiness. Began in November 2019, the campaign is an extension of Mother Sparsh's focus on using eco-friendly products for...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/10/sa.jpg?itok=ni3mOYXj
Pepsi announces Salman Khan as brand ambassador

MUMBAI: Pepsi India has constantly innovated and reinvented itself to create experiences that connect with consumer passions, be it Bollywood, Music or Sports. The brand has also consistently partnered with artists and new age icons of today’s generation, as it has built strong connect with its...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/10/BIG.jpg?itok=COkWc73s
Big Trunk Communications wins digital mandate for Akshaya Motors

MUMBAI: Akshaya Motors has roped in Big Trunk Communications for the digital transformation of the brand. Akshaya Motors has been one of India’s largest automotive retail chains in the luxury cars segment and the most trusted authorised dealers of Mercedes Benz in South India. Following a multi-...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/10/world.jpg?itok=uUNcDDAo
Laqshya Media Group’s OOH agency OMI bags Global Marketing Excellence Award

The Global Marketing Excellence Awards organised by the World Brand Congress concluded last week in Mumbai and honoured the best work in the field of marketing across various categories. Laqshya Media Group’s OOH Agency arm OMI executed Tanishq Campaign on OOH was adjudged the Best Outdoor and...

MAM Media and Advertising Out Of Home
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/10/ayu.jpg?itok=aEFfyPcx
FableStreet raises Rs 21 cr in series A round led by Fireside Ventures

FableStreet - a technology-enabled premium work wear brand, offering timeless, versatile pieces, with custom fits for women, has raised Rs 21 crore in Series A led by Fireside Ventures. Industry power-lifters including Uber India and South Asia president Pradeep Parameswaran,Deutsche Bank MD and...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/09/Ashish-Bhushan-Director.jpg?itok=yBlZpvJO
Procam International wins ‘Best Innovation’ at Mass Participation World Awards 2019 for Tata Mumbai Marathon Inspiration Medal

Mumbai: Thriving towards attaining excellence in sports management, Procam International, India’s leading sports promoter, won the ‘The 'Best Asian Innovation' honor at the Mass Participation World Industry Awards 2019 in Singapore yesterday. The honor was bestowed on Asia’s most prestigious Tata...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/09/evermedia.jpg?itok=PfJ-kZtA
Everymedia Technologies wins perception management mandate for Alpha 7 Seas

MUMBAI: Everymedia Technologies, widely acknowledged as one of the top 10 independent media- tech companies in India. It has won the perception management mandate for Alpha 7 Seas, a renowned strength and conditioning gym founded by Vedharth Thappa, the fittest man in India 2016, 2017 and 2018.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/09/idate.jpg?itok=CQh0mPz7
IdeateLabs appoints Divya Ajitkumar as business head

MUMBAI: IdeateLabs, one of India’s largest independent full-service digital-first creative agencies has roped in Divya Ajitkumar as Business Head. She will be based out of the Mumbai office and will be reporting to the Director, Vrutika Dawda.

MAM Marketing MAM

Sign up for our Newsletter

subscribe for latest stories