One Take Media brings ‘Yaaron Kaa Yaar’ series

It has three seasons, each with 52 episodes of 13 minutes each.

MUMBAI: One Take Media Co has acquired all media rights for the latest series Yaaron Kaa Yaar for India and SAARC Nations.  It has three seasons, each with 52 episodes of 13 minutes each.

What makes Yaaron Kaa Yaar exciting is the lead character, who is inspired from the happiness spread by laughing buddha. He is the fun-spirited lead of this series who loves helping the people of his village. He is always in a pleasant mood and enjoys freeing people from their troubles. Now the viewers can get to know him and immerse themselves in a roller coaster ride of fun & joy.

One Take Media Co is a content production and distribution hub in Mumbai. It provides content and value added services to leading DTH, cable, OTT and TV channels in India and abroad. OTMC provides content in various genres including Hollywood movies, Hollywood movies dubbed in Hindi and nine regional languages, kids animation movies and series and Korean drama series and K-Pop.

One Take Media Co Director Dimpy Khera said, “After the pandemic, we seriously need a happy animation like Yaaron Kaa Yaar who is truly the audience’s helping buddy. We love that we are able to uplift the mood of our audience with this series and bring hope to our viewers. Just like the world is getting back on it’s feet post the lockdown, Yaaron Kaa Yaar is an epitome of how there is a silver lining in every challenging situation and all tough times can be passed with a smile and some laughter.”

Latest Reads
Pocket FM strengthens leadership team; appoints Shubh Bansal as VP- growth

Mumbai: Personalised audio streaming service Pocket FM has announced Shubh Bansal's appointment as VP-growth and Rahul Nag as head of communications. Both Bansal and Nag will be reporting to Pocket FM CEO and co-founder Rohan Nayak. With these appointments, the company aims to intensify its focus...

MAM Marketing MAM
HCPL acquires a majority stake in skincare brand Dr. Sheth’s

The parent company of Mamaearth and The Derma Co., Honasa Consumer has acquired skincare brand Dr. Sheth’s. Through this acquisition, the company has control of the majority stake in Dr. Sheth’s at a valuation of Rs 28 crore. The primary round of funds will be directed to accelerate future growth...

MAM Marketing Brands
Neo HBM ropes in Saif Ali Khan as brand ambassador

Neo HBM on Monday roped in Saif Ali Khan as its brand ambassador. As a part of this partnership, the actor will promote HBM Gold Cement and Steel in India.

MAM Marketing Brands
Rage Coffee rebrands its visual identity

Homegrown FMCG brand Rage Coffee has announced the launch of its rebranded logo, colors, aesthetics, and packaging. The brand comes with a new visual identity to create a more enhanced connection with a wider and more evolved audience through this modern brand ambiance.

MAM Marketing Brands
Verve Media bags social media mandate for Spring Bio Solutions

The client solution company Spring Bio Solutions has assigned its social media duties to Verve Media.

MAM Media and Advertising Media Agencies
22feet Tribal Worldwide wins digital mandate for Porter

22feet Tribal Worldwide has won the digital mandate for India's largest marketplace for intracity logistics, Porter. The mandate was awarded following a multi-agency pitch. The primary focus of this partnership is to focus on brand awareness and community building.

MAM Marketing MAM
Eureka Forbes ropes in Madhuri Dixit for new campaign

Eureka Forbes has launched a new campaign with Madhuri Dixit for its leading product Aquaguard. The campaign is planned by Taproot Dentsu and produced by YellowLifafa with the tagline 'pani mein Zinc aisa kahaan hota hai… jahan Aquaguard hota hai.'

MAM Marketing MAM
Carat India appoints Vasim Rakhangi as AVP - strategy

Further strengthening its leadership team, Carat India - the media agency from the house of dentsu India - has appointed Vasim Rakhangi as associate vice president - strategy for North and East. He will report into Carat India CEO Anita Kotwani.

MAM Media and Advertising People
Wunderman Thompson Mumbai appoints Anurag Tandon as managing partner

MUMBAI: Wunderman Thompson India has appointed Anurag Tandon as its managing partner to lead its Mumbai operations, effective 16 May. In his new role, Tandon will focus on growing the client base in Mumbai and closely work with teams on providing business solutions for brands by leveraging the...

MAM Media and Advertising People