MAM

MyTeam11 donates INR 5 Lakh to the PM Cares Fund

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2020/04/03/myteam.jpg?itok=BeJ2b_zd

MUMBAI: MyTeam11-One of India’s leading fantasy sports platform with a user base of over 15 million users, today announced that they have donated a sum of INR 5 lakh to the PM Cares Fund in the wake of the ongoing COVID -19 outbreak in the country.

Speaking for MyTeam11, COO and Co-Founder, Sanjit Sihag said, “These are testing times for the country and being a socially responsible organisation it was important for us to do our bit in supporting the fellow citizens. During these times it is necessary for us to stay together and stay positive. I am hopeful that the situation normalises at the earliest and we can all go back to our regular lives.”

MyTeam11 is already the home for six major fantasy sports like Cricket, Kabaddi, Volleyball, Basketball, Football and Hockey with Hockey being the latest addition to the bouquet. MyTeam11 also recently launched SportsTiger – a multi-sport aggregator in February.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/06/01/nrreaj.jpg?itok=j7bA8WZs
Hansa Customer Equity names Neeraj Pratap Sangani as COO

MUMBAI:  Hansa Customer Equity Pvt Ltd, part of the R K Swamy Hansa Group, has appointed Neeraj Pratap Sangani as the chief operating officer.  Sangani is an alumni of UCLA Anderson School of Management and a keen proponent of behavioural economics having completed his professional certifications...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/06/01/tconsult.jpg?itok=_6SB4v0P
WATConsult wins e-commerce mandate for Nobel Hygiene

Mumbai: WATConsult, the globally awarded hybrid digital agency from the house of Dentsu Aegis Network (DAN) India, has won the e-commerce duties for Nobel Hygiene, India’s first and leading makers of adult diapers. For the record, the company owns the adult diaper brand - Friends, the baby diaper...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/06/01/Rohan_Mehta-Chandni_Shah.jpg?itok=HodTwN72
Digital marketing to see an upsurge in advertiser movement post-Covid

NEW DELHI: The Covid2019 pandemic has impacted the business community in a number of ways. However, the one industry that seemed to have gained from the pandemic is digital marketing. It was already growing at a rapid phase within the country and the lockdown came as a great catalyst for boosting...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/06/01/experiential%20marketing.jpg?itok=ZYalZ5PG
Challenge status quo through experiential marketing

MUMBAI: As brands around the globe are grappling with the Covid2019 pandemic, it has also raised questions about the future of experiential marketing, also known as the touch-and-feel marketing.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/31/communication.jpg?itok=vgqJYKKI
These brands faltered in their communication

NEW DELHI: There have been ample researches by Kantar stating how important it is for the brands to have a voice amidst this lockdown and keep advertising. It has been insisted that brands stay creative, empathetic, and understand consumer needs as they work on their campaigns. 

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/31/ritu.jpg?itok=hC78_P7t
Expect completely new approach to employee policies: DDB Mudra's Rita Verma

MUMBAI: The Covid2019 outbreak has pushed HR departments to the top of the priority chain. The challenge before them is to rebuild and reinvent workplaces to safeguard the lives of their employees. In an interaction with indiantelevision.com, DDB Mudra Group EVP and head HR Rita Verma highlights...

MAM Marketing Above The Line
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/30/ir.jpg?itok=_e7cYhSj
Investment vs returns: What ad agencies should know during Covid2019

Advertising and marketing agencies have witnessed a different horizon during the Covid2019 pandemic, especially the ones serving digitally. Several brands have diverted their marketing spends towards digital mediums, while several others still believe in traditional advertising as the sole solution...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/30/fasttrack.jpg?itok=u4N3U7WJ
Fastrack x Ananya Panday: The Fit Outs collection of watches

MUMBAI: Fastrack launched its first co-created collection of Watches and Bags for girls with the youth style icon, Ananya Panday. The young girls of today have a fashion repertoire that ranges from a casual, sporty for everyday looks, bling look to make a fashion statement at a party and even an...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/30/xavier.jpg?itok=VOyEAhQv
Xavier PRabhu, PRHUB’s founder is the next President of APAC region for IPREX; will be part of the global board & executive committee in the new role

IPREX, a US$420 million network of communication agencies with 1,600 staff and 110 offices worldwide working across a spectrum of industries and practice disciplines and the third-largest global network of independent PR firms, today announced its new global leadership team. Xavier PRabhu, Founder...

MAM Marketing MAM

Sign up for our Newsletter

subscribe for latest stories

* indicates required