MGM names Jeff Pryor as Corporate Communications EVP

MGM names Jeff Pryor as Corporate Communications EVP

SBS Broadcasting

MUMBAI: Metro-Goldwyn-Mayer Inc. (MGM) has named Jeff Pryor to the newly created post of executive vice president, corporate communications. The appointment is effective immediately.

In his new role, Pryor reports directly to MGM Chairman Harry S. Sloan and is based at MGM's corporate headquarters in Century City, California.

Pryor will be charged with directing communication and public relations strategies for all of MGM operating divisions including Metro-Goldwyn-Mayer Pictures Inc., United Artists Films Inc., MGM Television Entertainment Inc, MGM Networks Inc., MGM Distribution Co., MGM International Television Distribution Inc., Metro-Goldwyn-Mayer Home Entertainment LLC, MGM on Stage, MGM Music, MGM Consumer Products and MGM Interactive.

In addition, Pryor will also be involved in the communication and publicity strategies and campaigns for MGMs international TV channels and global channel interest, which collectively serve nearly 110 countries, states an official release.

"I have always been impressed with Jeff's strategic approach to publicity and his solid media relationships in Hollywood and around the world, said Sloan. In this new role, I expect Jeff to be very effective in communicating MGMs exciting strategy for 2006 and beyond.

Added Pryor: "This is a tremendous opportunity and I look forward to working closely with Sloan, the MGM executive team and the Board in rebuilding MGM as one of Hollywood's leading studios. I have long admired Sloan's entrepreneurial talents and adroit business skills during our connection through SBS Broadcasting, and look forward to continuing our association. To work for a legendary studio and alongside Sloan is an energizing challenge that I accept with the greatest of enthusiasm."

Pryor, who has worked closely with Sloan for the past 10 years, joins MGM from the Los Angeles-based public relations agency, Priority Public Relations, which he founded as Pryor & Associates in 1990. During that time, Pryor handled corporate marketing initiatives and global publicity for SBS Broadcasting, S.A., Europe's second largest broadcasting company. Through various assignments, Pryor worked with all the channels in companys footprint which covers The Netherlands, Hungary, Sweden, Denmark, Norway, Finland, and Romania.