Fujifilm India ropes in Kunal Girotra as national business manager for Instax range of cameras

MUMBAI: Fujifilm India Private Ltd, a pioneer in imaging technologies, announced Kunal Girotra as national business manager for Instax range of cameras as he takes on the mantle for heading the category’s business division in India. Kunal has over 14 years of professional experience and is entrusted with the responsibility of driving sales and formulating business growth strategies for the Instax range in India. Instax range of cameras have gained popularity amongst millennial with its great design and competitive pricing. He will be playing an instrumental role towards further strengthening the market presence of the Instax camera business and strategise to take Fujifilm India to new heights.

Fujifilm’s Instax has certainly come a long way ever since its launch back in 1998. Today, it is a global hit with presence in more than 100 countries and regions with approximately 40 million units sold worldwide. Its quirky design and retro look have helped the brand carve a winning niche for itself. With Girotra’s onboarding, Fujifilm will be reinforcing its plan to bank on millennials with the instax range which are compact, easy-to-use and captures memories instantly.

Fujifilm India MD Haruto Iwata said “I am delighted to welcome Kunal Girotra as national business manager of Instax cameras in India. His marketing expertise coupled with a strong industry knowledge will help us drive continuous growth for Instax division in the coming years. I am confident that with his focus towards growth and profitability, he will take the business to new heights and significantly enhance market presence for Instax cameras. His appointment marks the beginning of the new chapter for Instax range.”

Girotra said, “Being one of the most recognised consumer electronics and imaging brand, it is an exciting time to lead Fujifilm’s pioneering Instax business in India. In this time of transition, I look forward for an insight from our stakeholders and help guide in further strengthening Fujifilm’s presence in India. I am confident, that we will continue to harness our energies to expand our footprint and offer the best in class technology to our consumers. I am extremely motivated to taking the business to newer heights in terms of service, growth, market share, and profitability.”

In his past work experience, Girotra has been a part of the leadership team at Sony India where he was leading marketing and software sales. With his vast experience, he brings with him a deep insight into consumer and enterprise sales, channel management and operations, sales planning and execution. His key organisational strengths include sales, enterprise knowledge, team management, marketing and advertising, budgeting, business leadership and strategic planning.

Follow Tellychakkar for the consumer facing news & entertainment

Latest Reads
The Ad Club & AAAI pauses Abby Awards for 2020

MUMBAI: The Advertising Club has been curating many idea exchange and awards platforms that celebrate extraordinary creative work. Abby Awards  presented by The Advertising Club is one such award that has been held for the past 50 years. Held every year at the prestigious Goafest, the awards have...

MAM Marketing MAM
Vedanta Group ropes in former PTI CEO MK Razdan

NEW DELHI: Vedanta Group has roped in MK Razdan, former CEO and editor-in-chief of PTI as a  senior advisor- corporate communications team. He will be based out of Delhi. Razdan is a well known name in the industry and has spent over three decades in the industry.  The veteran journalist became PTI...

MAM Media and Advertising People
HDFC Life Partners with Sportskeeda for IPL 2020

Mumbai: HDFC Life Insurance Company, one of India’s leading life insurance companies, signs an official sponsorship agreement with Sportskeeda for IPL 2020. With the sporting world still gradually being reinstated to normalcy, the biggest franchise T20 cricket tournament - Indian Premier League...

MAM Marketing MAM
Saregama plots Carvaan's post-Covid journey

MUMBAI: ‘Who buys a transistor radio in the times of iPods and apps?’

MAM Marketing Brands
The Better Home onboards Dia Mirza as brand ambassador

NEW DELHI: India’s first brand of subscription eco-friendly home cleaners, The Better Home, has partnered with Bollywood actor, UN Environment Goodwill ambassador, UN Secretary General’s SDGs advocate, and Wildlife Trust of India ambassador Dia Mirza as brand ambassador for their range of eco-...

MAM Marketing MAM
Kansai Nerolac continues to sponsor Sunrisers Hyderabad

Mumbai: In a bid to strengthen its long-standing partnership with the T20 franchisees, Kansai Nerolac Paints (KNPL), one of the leading paint companies in India will continue its association with Sunrisers Hyderabad (SRH) for the cricket league’s thirteenth season. The most loved sports...

MAM Marketing MAM
Acer India signs Sonu Sood as brand ambassador

NEW DELHI: Acer India, the PC brand, has roped in Bollywood actor Sonu Sood as its brand ambassador. The actor will be seen endorsing the brand's innovative range of products across media platforms for campaign to talk about Acer’s commitment to improving people’s lives through technology. This...

MAM Marketing MAM
Max Life is official life insurance partner for team RCB

NEW DELHI: Max Life Insurance Company has unveiled its latest ad campaign with Royal Challengers Bangalore. Featuring ace players of the team in a geared up avatar, the brand new television commercial (TVC) attempts to reinforce the importance of financial protection in the form of term insurance...

MAM Marketing MAM
Online fantasy sports platforms & their IPL romance

NEW DELHI: Ten years ago, if someone told you that you could create your own virtual sports team and win money, you would have laughed off the idea. However, a handful of techies believed in the possibility. They have not only turned it into a business but have developed an entire new category...

MAM Marketing Brands

Sign up for our Newsletter

subscribe for latest stories

* indicates required