BYJU’s launches new campaign to celebrate Teachers’ Day

An ad film called #LearnUnlearnRelearn is conceptualised by the brand’s in-house team.

Mumbai: Edtech company BYJU’S has launched a Teachers’ Day special digital film titled #LearnUnlearnRelearn to celebrate and thank all teachers across the country. The campaign is conceptualised by BYJU’s in-house team. 

“The film seeks to pay tribute to the selfless spirit and sheer perseverance of teachers who have made an everlasting mark in our lives. In their relentless pursuit of imparting the gift of education, not only have they created better learners but also shaped personalities and instilled the right values to make their students better individuals,” BYJU’s stated in an official statement.

#LearnUnlearnRelearn film depicting the relationship between a teacher and a student, underscores the fact that no matter the age, one can continue the learning journey anytime, anywhere. It also highlights how despite personal upheavals and the impact of the COVID-19 pandemic, teachers have been steadfast in their roles as educators and mentors to ensure their students have access to uninterrupted learning.

“From encouraging students to realise their true potential to shaping the future of tomorrow, teachers have been a guiding force. However, it was during the pandemic that people truly recognised their significance," said  VP- brand and creative strategy, Vineet Singh. "Despite the challenging times, teachers have persevered, adopted new learning methods and kept students and their education at the centre of everything. We at BYJU’S would like to thank every teacher in the country for their consistent effort in ensuring learning never stops.”

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