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PepsiCo vs MSM hearing postponed to 3 March

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MUMBAI: The hearing for the PepsiCo dispute with MSM Motion Pictures and Vashu Bhagnani-owned Pooja Pictures over the title of the film, Youngsitaan, has been postponed to 3 March.

The matter was scheduled to be heard on 24 February in the court of Justice A K Pathak. But with Justice Pathak on leave, the matter has been pushed by a week.

PepsiCo alleged that its registered trademark ‘Youngistaan’ has been violated by the co-producers of the film as they chose to go ahead with ‘Youngistaan’ as the film’s title.

Singh&Singh, a law firm representing PepsiCo, last month sent a legal notice to the co-producers of the film against the use of the title.

But the film that stars Jackky Bhagnani, Neha Sharma, Boman Irani and late Farooq Sheikh was announced on 6 February.

Pepsi has pleaded for an order from the high court “restraining them (the co-producers of the film) from launching their movie under the impugned title 'Youngistaan' which is nothing but a blatant imitation of the plaintiff's (Pepsi) registered trademark”.

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