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Netflix and its India story

Netflix has been making  a good catch wherever it has been spreading its net over the past three years. But viewers in Indian waters do not get snared easily by the bait of snazzy and edgy content like in other parts of the world and that is something the streamer learned the hard way.

iWorld Over The Top Services
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BARC week 9: Sony SAB leads in urban and pay platforms

MUMBAI: Sony SAB grabbed the leading position on pay platform and in urban market in week 9 of BARC India ratings. Last week, the channel led in the urban market and this week it jumped from the second position to the first position on pay platform with 6,87,284 weekly impressions (000s) sum. On...

Television TV Channels Viewership
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Colors' streak as most-watched pay Hindi GEC across genres continues

Network18/Viacom18’s flagship Hindi GEC Colors became the most watched Hindi GEC on the pay platform across genres in week 2 of 2019. The channel continued its most watched pay Hindi GEC channel across genres streak in week 7 of 2020 (Saturday, 15 February 2020 to Friday, 21 February 2020.

Television TV Channels Viewership
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Advertising icon and philanthropist Ashok Kurien turns 70

MUMBAI: “Life is a circus and I’ve been the clown,” is what Ambience boss and advertising icon (one of the pioneers  of private satellite TV in India as a founders of Zee TV and, now a committed social philanthropist) Ashok Kurien is known to say. And it was this belief of his that inspired the...

MAM Media and Advertising People
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Colors continues as most watched pay TV Hindi GEC across genres

Network18/Viacom18’s flagship Hindi GEC Colors had climbed up to rank 3 in Broadcast Audience Research Council of India (BARC) weekly list of Top 10 Channels Across Genres on All Platforms in week 3 of 2020 (previous week or period).

Television TV Channels Viewership

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