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News18 India commands 13.5% of overall Hindi news market: Prabal Pratap Singh

The Hindi news genre is going to enter its peak time with five assembly elections coming up followed by general elections in 2019. With 22 channels in the genre, the audience can expect a deeper coverage from all the channels as well as tough competition to gain their attention

Television TV Channels News Broadcasting
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Most watched Hindi GECs in 2018

Zee Entertainment Enterprises Ltd (Zeel) free to air (FTA) Hindi GEC Zee Anmol was the most watched Hindi GEC during the first 31 weeks of 2018 according to Broadcast Audience Research Council (BARC) weekly data for weeks 1 to 31 of 2018 (Saturday 29 December 2017 to Friday 3 August 2018) of the...

Television TV Channels Viewership
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Vivo IPL 2018 final breaks multiple viewership records

The VIVO IPL final on 27 May 2018 garnered a record viewership on both digital and TV, as per figures released by the broadcaster Star. The final, which was aired live on 17 channels across eight different languages, powered the network's growth by 34 per cent with 52.9 million average impressions.

Television TV Channels Sports
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The World of TV according to BARC

MUMBAI: Numerous soothsayers have time and again been saying that linear TV worldwide - and in India - is dying. But shush, the Broadcast Audience Research Council (BARC) has come out with a report entitled The Changing Face of TV in India that clearly states that the good old idiot box is doing...

Television TV Channels Viewership
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Hotstar Trends 2017: Women, small town, cross-language consumption rises

MUMBAI: Want to get a handle on what kind of traction that India’s answer to Amazon and Netflix - Hotstar from Star India – is getting? Well, the OTT service has come out with an India Watch Report 2018 (IWR 2018) – just as the IPL is around the corner in a bid to pique brands’ and ad agencies'...

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