Report on Hindi News Viewership


Latest News
GUEST COLUMN: Five ways digital attribution can improve CTV & OTT advertising return on ad-spend

Mumbai: CTV/OTT viewership has exploded in India since the start of the pandemic, opening a new market of opportunities for advertisers. Combining the best of digital and traditional linear TV advertising, CTV/OTT advertising has become marketers’ favourites because of its ability to reach the...

MAM Marketing MAM
Bhojpuri GEC Zee Ganga hits new high with primetime viewership reaching 125%

Bhojpuri GEC ZEE Ganga added a new milestone in its journey by achieving 125 per cent slot growth, alongside 39 per cent in TSV and 41  per cent in reach (BARC, B&J, CS2+, AMA000's, Mon to Fri, 1900-2100hrs, Wk '14-25' 22), in its original content prime-time viewership this year. 

Television TV Channels Regional
'Memsaab No 1' season 10 put Zee Ganga in pole position

Mumbai: Zee Ganga, the Bhojpuri GEC of Bihar, Jharkhand and Purvanchal region has added a new milestone to its journey. Within just a week of its launch, the latest season of its marquee talent-based non-scripted reality show "Memsaab No 1" has catapulted the channel into pole position in the...

Television TV Channels Regional
Sun TV regains top spot in week 40: Barc

Mumbai: Garnering weekly AMAs of 2844.59 (‘000s), Sun TV emerged as the most viewed channel in Broadcast Audience Research Council (Barc) week 40 (2 to 8 October 2021). The Tamil GEC replaced Star Plus which had been ruling the position for the past two weeks. Star Plus slipped to the second spot...

Television TV Channels Viewership
Star Plus maintains top position in week 39: Barc

Hindi GEC Star Plus maintained its hold at the top position in Broadcast Audience Research Council (Barc) week 39 (from 25 September to 1 October). With a weekly AMA of 2802.45 (000’s), the channel garnered more viewership than last week when this figure stood at 2744.83 (‘000s) AMA.

Television TV Channels Viewership