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'Kodeeswari' doubled primetime slot viewership: Viacom18's Ravish Kumar

The Tamil adaptation of Kaun Banega Crorepati saw an interesting tweak - all the participants and the host are women. Launched on 23 December 2019, Kodeeswari brought out and continues to bring heart-wrenching stories of women contestant and aims to encourage and motivate them to fulfil their...

Television TV Channels Regional
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Viacom18 launches behaviour change campaign - MTV Nishedh

MUMBAI:  In a bid to break societal norms and address the most taboo subjects for youth, The MTV Staying Alive Foundation in partnership with Viacom18, has now come up with a new campaign in January 2020. The project called “MTV Nishedh”, will majorly focus on fostering behaviours and healthier...

MAM Media and Advertising Ad Campaigns
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Colors to premiere new show ‘Vidya’ on Sept 9

MUMBAI: Viacom 18's Hindi GEC Colors is all set to premiere a new show ‘Vidya’ from September 9, Monday to Friday at 7 pm. The show is produced by Mahesh Pandey and Meera Deosthale, Namish Taneja and Waqar Sheikh will be seen in the lead role.

Television TV Channels GECs
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MTV aims for 5 bn watch minutes in second half of 2019

Viacom18’s youth channel MTV witnessed 700 million views and 3.67 billion minutes viewership in H1 2019, on TV and VOOT respectively. With that achievement in mind, the channel is expecting 5 billion watch minutes on the channel in H2 CY 2019.

Television TV Channels Music and Youth
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Market-leading ThinkAnalytics is the only content discovery vendor with capability to scale to over 100 million users in the cloud

MUMBAI: ThinkAnalytics™ today announced that its cloud-based personalized content discovery platform is the first in the industry to scale to over 100 million monthly active users in the cloud. ThinkAnalytics’ customers rely on this ability to deal with massive scale to power personalized user...

Television TV Channels Factual

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