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MTV aims for 5 bn watch minutes in second half of 2019

Viacom18’s youth channel MTV witnessed 700 million views and 3.67 billion minutes viewership in H1 2019, on TV and VOOT respectively. With that achievement in mind, the channel is expecting 5 billion watch minutes on the channel in H2 CY 2019.

Television TV Channels Music and Youth
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Market-leading ThinkAnalytics is the only content discovery vendor with capability to scale to over 100 million users in the cloud

MUMBAI: ThinkAnalytics™ today announced that its cloud-based personalized content discovery platform is the first in the industry to scale to over 100 million monthly active users in the cloud. ThinkAnalytics’ customers rely on this ability to deal with massive scale to power personalized user...

Television TV Channels Factual
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Peppa Pig bowls India over with nationwide ICC Cricket World Cup promotion #PeppaPlaysCricket

MUMBAI: Peppa Pig is joining families across India this summer to celebrate the Cricket World Cup with a two-month long campaign namely #PeppaPlaysCricket. The campaign spans over retail, broadcast and promotional activities in association with Viacom18 Consumer Products, Voot Kids, Nick Jr,...

MAM Media and Advertising Ad Campaigns
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OTT platforms need more passion projects, experimental content, original voices

2018 saw various OTT players in India gain massive popularity. There are more than 30 sites serving hours and hours of original as well as syndicated content, in various languages, genres, and tastes.

Specials Event Coverage Content Hub

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