MUMBAI: This Diwali UTV Movies sets the small screen on fire with "Diwali Unlimited". The channel brings in the festive fervor with a special package of starstudded blockbusters promising a treat of action, thrill, fantasy, magic and romance to all its viewers.

The special line up starts from 10th October and will go on till 27th October at 9:00 pm only on UTV Movies.

Diwali celebrations begin with Jab We Met followed by bollywood blockbusters like My Name Is Khan, Ghajini, Wake Up Sid, I Hate Luv Storys, Tere Bin Laden, London Dreams and many more. XXXX will be supported by an on air and extensive outdoor campaign comprising of hoardings, bus panels and ambient branding in multiplexes & malls.

Speaking on Diwali Unlimited, Sameer Ganapathy, Business Head, UTV Movies said, "In an endeavor to continue entertaining our viewers with Bollywood blockbusters, on this joyous occasion of Diwali, we are happy to bring forward a special starstudded package to our audiences. This festival will deliver a wonderful blend of great movies that will take entertainment to its peak and add that extra spark of light in our viewers? homes."
 

Mumbai, Its time to usher in the festive spirit as UTV Movies presents an exciting countdown of Bollywood blockbusters with ?Dusshera Movie Magic?. Viewers can get entertained this season with the week long film festival featuring their favourite stars and an array of box office hits from 30th September to 7th October every night at 9pm.

Starting 30th September, viewers can tune in to unlimited entertainment with hits like Kismet Konnection, Raaz 2 ? The Mystery continues, Chandni Chowk to China, A Wednesday, What?s your Rashee, Dil Chahta Hai and others as part of ?Dusshera Movie Magic? only on UTV Movies.The festival will be supported by an on air and outdoor campaign alongwith ambient branding in malls and multiplexes.

Speaking on the festival, Sameer Ganapathy, Business Head, UTV Movies says, "In an endeavour to bring viewers the best in entertainment we constantly innovate our content offerings. Dusshera Movie Magic is designed keeping in mind consumer interests and feature handpicked titles that are sure to be enjoyed by all this festive season."

Mumbai : UTV Movies brings you the World Premiere of Havai Dada produced by Karolbagh Films & Entertainment Pvt Ltd, featuring the multifaceted actors Anupam Kher and Tanuja. This is the first time that a film will be directly released on the channel. Viewers can experience this enjoyable yet emotional journey of Havai Dada through the World Premiere on UTV Movies on 25th September at 4pm.

Havai Dada is directed by Ajay Kartik whose previous film Karamati Coat was granted a laudable mention at the International Children?s Film Festival held at Frankfurt. Set in a small village of India, Havai Dada revolves around the loving relationship between a grandfather (played by Anupam Kher) and his granddaughter. He has never traveled by an airplane and it?s his granddaughter who tries to fulfill his childhood dream. The movie deals with the circumstances and situations the little girl faces to fulfill Havai Dada?s wish which in turn becomes her dream. Oscar award winner Resul Pookutty has lent his expertise as the sound designer for the film.

Announcing the novel premiere choice, Sameer Ganapathy, Business Head, UTV Movies said, ?Keeping in mind the reach and mass consumption of television where the viewers are always looking for fresh and distinctive content, we will premiere Havai Dada on UTV Movies. This is for the first time that we have released a film directly on UTV Movies and we are sure that our viewers will enjoy this family drama. We are proud to introduce another innovation to our programming to entertain our viewers."

Mumbai : National, 24th August, 2011: Continuing its success story, Sun Direct, the leadingc direct-to-home (DTH) service provider in the country surpassed another milestone in its journey ? crossing the 7 million subscriber mark ; a feat accomplished amidst trying business conditions, Sun Direct not only retained existing customer base but aggressively went after new customers by expanding its range of channel offerings and introducing India?s first Ad-Free movie service, and making significant investments in technology and customer service, all of which helped it contributed to a robust growth for the country?s second largest DTH player.

Going beyond its core promise of delivering ?Value for Money Entertainment? this year Sun Direct has created entertainment innovations to bring unique products to its new and existing subscribers. It has launched the ?Cinema Plus? pack featuring four all day long AD-Free movie services in Tamil, Telugu, Malayalam and Kannada!

Sun Direct has also added a host of channels that makes it more value-for-money than ever. From regional channels like Captain TV, Suvarna tv, Isaiyaruvi, Jaya Max to brand new English channels from the BIG CBS bouquet to appeal to the urban viewers and the reintroduction of favorites like 9Xm, UTV Movies and UTV Action. This, aided with a plethora of easy on the purse add-on packs has helped Sun Direct beat the odds to
maintain its leadership position.

To help deliver all these customer benefits, Sun Direct has also made significant investments in it?s customer service platform to set up a state of the art, in-house customer service cell incorporating cutting edge technology solutions from Cisco. The augmentation of this service also helped Sun Direct phenomenally increase ease of access and increase transaction volumes on both automated and manual services.

Speaking on this momentous occasion, Mr. Mahesh Kumar, CEO, Sun Direct said, ?Continuing our market defining trends has taken us past the 7 million mark. This landmark has only spurred further aggressive augmentation of our customer interface capabilities and channel offering capacities and we are confident that this will help us maintain our position as the country?s most innovative and Value for Money Entertainment DTH player in the market?.

This achievement speaks volumes for a DTH player that had to move all its channels to the MEASAT satellite after the then ISRO satellite failure in mid 2010, but this shift helped it increase its channel offerings upping its capacity to give a wider range of entertainment options to its customers and now with its latest state of the art Call centre facility that will help manage better customer relationship initiatives giving is a sharper customer focus.

Throughout these years, at every step of its growth, Sun Direct has reinstated the fact that nobody understands and delivers entertainment value like Sun Direct does. It has constantly customized channel offering that is best suited to address the entertainment quotient of its customers, especially in South India where it leads competition by miles.