The Content Hub 2020
Report on Hindi News Viewership


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More localised stories is the way forward to connect with larger regional audiences

Regional GEC is the new focus area after Hindi GEC for broadcasters, OTT platforms and production houses as well. South market is the biggest market in the regional space; it has grown by 45 per cent with OTT platforms investing in regional content.

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ZEE5's content strategy is customer-centric: Aparna Acharekar

The core values of Zee’s digital platform are based on three Cs – compelling content, the convenience of viewing  and consumer experience, said ZEE5 programming head Aparna Acharekar while giving a presentation at the fourth edition of The Content Hub 2020 organised by

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We want to be future-protected: Netflix's Aashish Singh

Netflix India’s recent film Yeh Ballet has received critical appreciation. It is a story of two boys from humble backgrounds who go on to become dancers. On the contrary, critics did not hold a very high view of Drive. The streaming service has kicked off March with another film Guilty.

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OTT gives an opportunity to tell realistic, honest stories

MUMBAI: Critically acclaimed screenwriter and director Charudutt Acharya in his speech at The Content Hub 2020 discussed scriptwriting and opportunities in over-the-top platforms.

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