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MUMBAI: With no slowdown in sight in the number of Covid2019 cases in Maharashtra, the Indian Films and Television Producers Council (IFTPC) has urged all television producers to conduct RT-PCR/antigen tests of crew members working on ongoing projects. The statement comes at a time when the state...
MUMBAI: Traditional television broadcast has long been a staple of entertainment. But as the fast-growing internet and over-the-top (OTT) video platforms make inroads into the consumer market, more and more people are beginning to cut the cord and move to a digital viewing experience. The rules of...
MUMBAI: The countdown to the country's biggest cricketing extravaganza, the Indian Premier League (IPL), has begun. Any doubts about the popularity of the IPL can be laid to rest if the viewership of the thirteenth edition of the tournament is taken into account. According to BARC, IPL 13...
MUMBAI: The second wave of the Covid2019 pandemic has hit India hard. The country is struggling in its attempt to curb the spread of the deadly virus, and despite vaccine roll-out, cases are on the rise with every passing day. Today, India became the second nation, after the US, to report one lakh...
MUMBAI: In a piece of good news for the industry battered by the pandemic, the latest data from television monitoring agency Broadcasting Audience Research Council (BARC) shows the combined TV ad volume for the months of January and February in 2021 was the highest since 2017.
