Report on Hindi News Viewership


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Netflix to lose SVOD revenues in Latin America: Digital TV Research

Latin American SVOD revenues will reach $8.54 billion by 2027; up from $5.01 billion in 2021. Netflix will account for 41 percent of the 2027 total, down from 72 percent in 2021. Netflix’s revenues will peak at $3.73 billion in 2023.

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Aha plans to expand in Tamil market; observes potential business opportunities in Avod model

Launched in 2020, video-on-demand streaming service Aha, which provides 100 percent Telugu content, has created its own space in the minds of audiences. Aha, which was dependent on the subscription video on demand (SVOD) model for revenue, has decided to go 'hybrid'. Subscribers will now decide if...

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Studio 100 Media closes deal with SPI International for digital rights to air 2D animation classics

Mumbai, 14 July 2022. The leading independent studio for kids and family entertainment, Studio 100 Media, has closed a multi-brand deal with global media company SPI International for digital exploitation of several 2D animation classic series from its extensive catalogue. The contract will give...

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GUEST ARTICLE: Audience insights empower OTT businesses to gain competitive advantage

India is witnessing a monumental shift in the consumption of entertainment with the emergence of OTT platforms dominating traditional television and big screens. The heightened demand to access quality content conveniently, has led digital video content to rise in popularity.

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Indian SVOD audience consumes content in more than four languages: Study

The Indian subscription video-on-demand (SVOD) audience consumes content in 4.6 languages on an average, found a study by media consulting firm Ormax Media.

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