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VI joins as co-presenting sponsor for Dream11 IPL

NEW DELHI: The newest brand in the Indian arena, ‘Vi’ from Vodafone Idea Limited, has become the co-presenting sponsor of the upcoming Dream11 IPL 2020, scheduled to commence from 19 September. Vi has acquired the co-sponsorship rights of the live broadcast of T-20 premier league which will be held...

MAM Marketing MAM
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SANJU SAMASON RESORTS TO THE SCOOP SHOT DURING NET PRACTICE IN THE UAE, EVEN AS STAR SCOOPS ANOTHER TWO ASSOCIATES 

Star Sports adds two more IPL associate sponsors

Mumbai: The latest promo for the IPL by Star Sports features members of a building society felicitating their security guard Alok who has been single handedly serving them during the pandemic lockdown period. A heart-warming and touching film. The promo has also revealed another two associate...

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Star Sports IPL promo tugs on fans’ emotional heartstrings

Mumbai: The excitement has been building up amongst sports fans with the clock counting down to 19 September when the first ball of the Dream11 IPL 2020  will be bowled at the Dubai International Sports Stadium in the UAE. On the field will be fierce rivals -  the men in blue (Rohit Sharma’s Mumbai...

MAM Marketing MAM
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Dream11's Harsh Jain-speak on the fantasy games leap

NEW DELHI: Fantasy sports platform Dream11 hit the headlines in early August when its bid of Rs 220 crore for the title sponsorship of the Indian Premier League (IPL) 2020 came out tops, beating back the offers from larger firms. And it polevaulted its founders Harsh Jain and Bhavit Sheth into the...

MAM Marketing MAM
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Decoding the influence of IPL 2020 on Disney+Hotstar's paid subscriber base

Most of the Indian sports enthusiasts consider cricket as the country’s apex game. The forthcoming season of the Indian Premier League will overwhelm this audience as the latter has been away from the game due to the absence of major cricket tournaments for the last few months.

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