Mumbai: With the alarming rise of crime rates in the country today, the need to educate and make citizens aware of the crimes and their rights is of utmost importance. Taking a step forward in fulfilling this goal, STAR Pravah Maharashtra?s No 1 General Entertainment Channel is all set to launch its newest crime based show, Meswak Toothpaste presents ?Panchnama?, starting August 17th, every Friday and Saturday at 9.30 pm. The show will replace the popular thriller, Anolkhi Disha.

?Panchnama? will highlight real life crime stories of Maharashtra and will take the viewers through the psychology behind the crime. The show hosted by the popular Director, Producer and Actor Mahesh Manjrekar that marks his return to television after a long gap. Uniqueness of the show is that it will feature real police officials sharing simple tips to prevent crime to audiences. The show will also give out relevant helpline numbers pertaining to the topic of crime for each episode.

Mahesh Manjrekar says," Panchnama is a unique show that explores deeper into crimes and the psyche of criminals. It is important to make common public aware of the increasing crime rates in Maharashtra and how they can prevent from being a victim to it. I am sure the audiences will appreciate our efforts and like the show."

Commenting on the show, Yogesh Manwani, Senior VP Marketing, STAR Pravah, says,? At STAR Pravah we have been striving to provide a unique lineup of content that has been very well accepted by our viewers. Our latest offering, Panchnama is relevant to lives of the viewers in many ways and strengthens our appeal to the entire family."

Shrabani Deodhar, Creative Director, STAR Pravah, says," Our police drama series Lakshya has been well received by our audiences and keeping in line with their taste we are now launching ?Panchnama?. The show anchored by Mahesh Manjrekar will give the viewers a clear picture and the psyche behind crimes. Most of the episodes are shot extensively on outdoor locations and with the latest technology and the show is bound to be appreciated by the audiences."

Mumbai: After a very successful launch, Satyamev Jayate has continued its momentum into week 2. The show has delivered a historic reach of 27.8 crore people reached over the first 2 episodes aired in India. As per star TAM data provided by star India, or week 20, Satyamev Jayate rated a 4.4 TVR in HSM markets (All 4+, HSM) and a national TVR of 3.7 (All 4+, All India). These are simulcast ratings of the original episode aired on Sunday morning 11 am across 9 channels (Star Plus, Star Pravah, Star Jalsha, Star World, Star Utsav, Star Vijay, Asianet, ETV Telegu and Doordarshan).

The combined viewership over the first 2 weeks crossed 8.2 crores as per the TAM universe (Original + repeat airings). This figure when extrapolated to All India Universe, as per industry conversions, means that the show has reached out to 27.8 crore Indians since its launch. This demonstrates that the Sunday morning slot has been galvanised as a reach aggregator!

The show has generated unprecedented buzz as reflected in the online numbers. The pre-launch campaign on digital reached out to a record 73% of the online audience in India at about 8.2 crore people! The show has reached out to 75% of the Twitter audience and has generated a record 16 crore impressions on Twitter since launch. The show has trended over the last 3 weeks with each topic catching the attention of the online audience. On Facebook the show has reached out to 1.4 crore users and is well on its way to reaching a million fans within a few weeks of launch. This will be a record for any show launch on Indian Television. The show has also had more than 1.1 crore hits on YouTube with a massive 97% like rate. The show has received over 2 million votes of support and over 1 crore has been received as donations for the first 2 episodes.

Sanjay Gupta, COO, Star India said ?It is very heartening to see the continued solid performance of Satyamev Jayate in its second week. It?s a testimony to the strength of the concept and the way the content has touched people all over the country. The show has generated historic reach at 27.8 crore Indians over the last two weeks and has generated unprecedented buzz and impact. However beyond the numbers, what is truly historic is the story and narrative of change sparked by the show.?

Mumbai: Continuing the trend premiering some of the biggest and the best Marathi blockbusters STAR Pravah, Maharashtra?s No 1 General Entertainment Channel that recently aired Deool now brings to you exclusively the World Television Premiere of the National award winning Best Film in the Marathi category; Shala. Vistacore presents World Television Premiere of Shala will premiere on April 22nd at 1 pm, 7 pm and 9.30 pm.

Based on the novel by Milind Bokil, Shala revolves around the lives of four 9th graders struggling to profess their love. Set during the 1970?s era, the film explores issues around the emergency and the impact it has on the lives of the protagonists. Shala is bound to relive your childhood memories on friendship and romance.

The film boasts of a stellar cast like Dilip Prabhavalkar, Amruta Khanvilkar, Santosh Juvekar, Anand Ingle, Jitendra Joshi and many more. Shala produced is under the Mahesh Manjrekar who has produced several successful blockbusters like Fakt ladh Mhana in the recent past. The movie is directed by Sujay Dahake and has won accolades at a series of International Film festivals like Busan International Film Festival, New York?s South Asian International Film festival, Abu Dhabi International Film festival to name a few.