• The Nach Baliye journey continues

    Submitted by ITV Production on Mar 28

    Mumbai: Hot on the heels of the success of Nach Baliye 5, just as the winning Jodi Jay-Mahhi were declared winners after a grueling contest, STAR Plus has announced a brand new show, as an extension to the Nach Baliye 5 journey. The new dance reality show, Nach Baliye Shriman vs Shrimati will launch on 6th April on STAR Plus.

    In Shriman vs Shrimati, the jodis will not dance together ? but instead will be competing against each other! The participating jodis of this special show include some of the popular jodis of Nach Baliye 5 like Karan-Nisha, Neelu-Arvind, Shefali-Parag, Amar-Charlie, Rahul-Dimpy, Ravi-Sargun and the Nach Baliye 5 winning Jodi Jay-Mahhi, along with new Jodis - Gurmeet-Debina and Tanaaz- Bakhtiyar.

    The Nach Baliye Season 5 judges Shilpa Shetty and Terrence Lewis will form the judging panel for Shriman vs Shrimati as well. Karan Wahi along with beautiful Aishwarya Sakhuja will host the show.

    The essence of Nach Baliye is as much about dance as it is to showcase the sizzling chemistry, the comfortable bond and the understanding between the couple on stage. Nach Baliye Shriman vs Shrimati will be taking from this thought to put together an opposite but yet an exciting display of the true strength of a couple.

    ?Nach Baliye Season 5 was an extremely successful edition and the energy of the jodis seen on screen was electrifying. We couldn?t let all this excitement come to an end so we conceptualized this new show, Nach Baliye Shriman vs Shrimati which will be a hatke version of Nach Baliye ? where the man and woman will now compete against each other. This will be something completely different but will the same level of energy and fun as seen in Nach Baliye 5,? said Nachiket Pantvaidya, GM - STAR India

    Will their relationship survive through this new journey; who will fight, who will breakdown, and who will not be able to dance without their partner. Tune in to find out what happens on this bold new dance show that pulls contestants out of their comfort zones.

    Catch Nach Baliye Shriman vs Shrimati from 6th April, every Saturday and Sunday at 9pm only on STAR Plus!

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  • Star India cautions on fake websites of Satyamev jayate

    Submitted by ITV Production on May 22

    Mumbai: We would like to bring to the attention of the general public that there is only one official website relating to the ?Programme? ?Satyamev Jayate? currently being telecast by Star India Private Limited (?Star India?) on its channels including Star Plus.

    The only ?Official Website? for the ?Satyamev Jayate? is accessible through the URL: www.satyamevjayate.in, and is currently hosted and maintained by Star India. Any other website claiming to be associated with ?Satyamev Jayate? is doing so without the authorization of either Star India or Aamir Khan Productions Private Limited (i.e. ?AKPPL? which has produced ?Satyamev Jayate?).

    Neither Star India nor AKPPL has given permission to any entity or person to set up, host, or operate any website associated with ?Satyamev Jayate? or to use any of the trade marks, logos, or trade names associated with the Programme, or owned by Star India, AKPPL or any of the sponsors/partners of the Programme.

    It has come to our attention that various ?Fake Websites? have been set up in relation to the Programme ?Satyamev Jayate?, which may even have an identical look and feel as the Official Website. For example, a Fake Website accessible through the URL http://satyamevjayateindia.org/ imitates the appearance of the Official Website of ?Satyamev Jayate?, as does one available at satyamev-jayate.in.

    Fake Websites such as http://satyamevjayateindia.org/ and satyamev-jayate.in may have been set up with malafide intentions such as to obtain money from members of the general public under the false pretence of being associated with the Programme ?Satyamev Jayate?.

    As such, we caution all members of the public (1) not to have any dealings with any Fake Website including http://satyamevjayateindia.org/and satyamev-jayate.in, (2) not to rely on any information available at any Fake Website including http://satyamevjayateindia.org/ andsatyamev-jayate.in, and (3) not to deal with any person associated with any Fake Website, and/or (4) not to deal with any person claiming to be associated (whether directly or indirectly) with Star India or AKPPL or the Programme ?Satyamev Jayate? through any Fake Website or otherwise. Any member of the public who has any such dealings shall engage in them entirely at their own risk, and neither Star India nor AKPPL shall be responsible or liable for the same in any manner.

    As stated earlier, the only Official Website of the Programme ?Satyamev Jayate? is accessible through the URL: www.satyamevjayate.in - members of the public are cautioned only to deal with the Official Website and not with any other Fake Website.

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  • Brand Airtel gears up to present ?Satyamev Jayate?

    Submitted by ITV Production on May 04

    Mumbai: As India eagerly awaits the kick off of Aamir Khan?s TV debut with Satyamev Jayate, brand Airtel today announced its association with the show as title sponsor. Sponsored by Airtel, Satyamev Jayate is a new non-fiction TV show which marks the TV debut of actor Aamir Khan - who will be hosting the show has also conceptualized as well as produced it. The show aims to tackle burning social issues and features the stories of real people.

    Steered by actor-producer Aamir Khan, the soon to debut show Saytamev Jayate is all set to create a new wave in the world of reality television in India. ?As a brand for the masses, Airtel has always taken the lead in associating with events, shows and initiatives that resonate well with the preferences of today?s India. The theme of connecting with people across India is a common focus for both Satyamev Jayate and brand Airtel. We are excited to be associated with this show and look forward to the role it will play in entertaining the masses while bringing inspiring stories to the fore? said Bharat Bambawale, Director ? Global Brand, Bharti Airtel. Specifically for Satyamev Jayate, Airtel has reduced the cost of SMSes to the show from Rs 3 to Re 1 ? all revenue collected via SMS will be donated by the company towards charity.

    Satyamev Jayate will be aired in over 8 languages across Star TV network channels and Doordarshan at 11 am on every Sunday starting 6th May 2012 - a first in the history of Indian television wherein a show will be simulcast on 9 channels including DD.

    As part of this integration, brand Airtel will be associated with the show via integrations like Airtel 3G video calls to participants, exclusive availability of Satyamev Jayate title track on Hello Tunes for Airtel customers, transfer of donation amount to NGOs through airtel money etc. Channels airing the show are - Star Plus, Star Utsav, Star World, Star Jalsa, Star Pravah, Vijay TV, Asianet, ETV Telugu and Doordarshan.

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  • Star Parivaar becomes the highest rated event on Hindi GEC in 2011 & 2012 with 6.4 TVR

    Submitted by ITV Production on Mar 29

    Mumbai: STAR Parivaar Awards pulled in the highest number of viewers across general entertainment television in India in two years, as the ratings reinforced the annual event as the most popular on the small screen.

    The Awards ceremony telecast on Saturday, March 24th garnered 6.4 TVR - the most for an event in 2011 & 2012 (Source: TAM, TVR%, Events, HSM, CS 4+, Week 1 ?11 ? Week 12 ?12)

    Nitin Vaidya, Business Head, Hindi Channels, STAR India, said, ?Over the years, our characters have established an amazing bond with the audiences. STAR Parivaar Awards is the celebration of these ties. The ratings of the event only confirm the viewers? love towards STAR Plus. Offering a visual delight for the first time in India, the event was telecast using 3D mapping technology that added a completely new dimension to the viewing experience.?

    Besides various on-air promotions, the event was also promoted through several on-ground activities like Gudhi Padwa melas and rallies in Mumbai. In a first-of-its-kind innovation, the show was also promoted on the digital platform through twitter jockeys and by providing real time trivia of the event and pictures on twitter.

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  • Delhiites get taste of culinary challenge thrown by Master Chef, Season 2 judges

    Submitted by ITV Production on Oct 21

    New Delhi, October 20, 2011:- Delhi?s Creme de la Creme were treated to a delightful evening, literally, as they met and partook of the experience of MasterChef India-2?s celebrity judges Vikas Khanna, Kunal Kapoor and Ajay Chopra.

    The best of the best from the world of politics, cinema, fashion and art gathered at the evening?s-do that started with a tete-a-tete between Vikas Khanna, a Michelin Star awardee, and Vir Sanghvi, the ultimate food writer and food critique of the country.

    The gathering witnessed attendance from Dr. Farooq Abdullah, Ministry of New & Renewable Energy, Rohit Bal and Madhu Jain, India?s foremost fashion designers; Chetan Seth, Cigar Baron, Nelofer Currimbhoy, President Shahnaz Herbals and Restauer; Kalyani Chawla, brand ambassador of Christian Dior; Rana Sodhi, India?s ace shooter and parliamentarian.

    The celebrity guests were given an impromptu challenge by Chef Vikas and his two colleagues Kapoor and Chopra, who encouraged them to ?cook your heart out? at MasterChef India?s LIVE kitchen.

    "MasterChef India is home coming for me and it?s my chance to give back to the place where it all started. I hope I will be able to inspire the talent and inspire more people to change through the power of cooking," said Chef Vikas. That?s also the philosophy Star espouses - ?Ab Badlo India, Apne Khana Ka Andaaz.?

    Sameer Gupta, Marketing Head, Star Plus said, "The winner of the last season of MasterChef India and our brand new judge are perfect examples of how you can achieve your dreams through hard work, perseverance and passion. The season-2 is grander, tougher and enthralling and we hope will serve as an inspiration to actualize their dream."

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  • Star Plus named 'best entertainment channel' at CNBC Story Board Awaaz Awards 2011

    Submitted by ITV Production on Oct 15

    MUMBAI: Star Plus, India?s No 1 Hindi Entertainment Channel, has been adjudged the best in its class at the prestigious CNBC Story Board Awaaz Awards 2011.

    Star Plus topped viewers? choice in a pan-India survey of over 5,500 viewers in the country. According to the survey conducted by CNBC Awaaz and AC Nielsen in the run up to the awards, STAR Plus emerged a clear leader with maximum viewership in the country and was voted as "The Most Recommended Television Channel of the Year" in the Entertainment Category.

    "Viewers are at the core of STAR Plus?s content. They are the force that drives us to constantly raise benchmarks with shows that set a social agenda, while simultaneously improving on the viewing experience through HD channels and Apps that make content available on-the-move," Nitin Vaidya, Business Head, Hindi Channels, STAR India said, thrilled by the recognition. He added: "To be voted as the most favorite channel is a huge compliment and an honor. We, at STAR, are humbled at receiving the CNBC Story Board Awaaz Awards 2011."

    The channels refreshed brand philosophy "Rishta Wahi, Soch Nayi" is not just a tag line but the operating brand philosophy which is best expressed through the actions of its progressive protagonists. These iconic women characters, reflects India, what?s changing and what?s reassuringly remaining the same. STAR Plus continues to seek to inspire and entertain through strong and stirring content that reflects and propels India forward in its path to fulfillment. It is this vision that has made STAR Plus the leading Entertainment Channel in India, touching the lives of 300 MM viewers a week and earning the place as the most loved channel brand for viewers.

    STAR Plus, STAR India Pvt ltd.?s flagship channel, reaches more than 300 mn viewers weekly. The channel has redefined the Hindi GEC space by retaining its leadership position in the Hindi GEC space for more than a decade and introduced innovations like HD recently, consolidated its position as the leading Hindi broadcaster in India. With discerning and distinct fiction content, iconic characters, unparalleled non-fiction formats & events to its credit, STAR Plus continues to set the agenda for the Hindi Entertainment genre in India.

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