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This cricket season, Pepsi toasts Indians' love for the sport

NEW DELHI: This sporting season, beverage brand Pepsi is joining the celebrations and paying tribute to India’s undying passion for cricket. The brand has unveiled a new digital film in a nod to India’s most loved sport, asking fans to enjoy Pepsi while they watch a game of cricket. The film...

MAM Marketing MAM
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Endemol Shine gets ready for a different Bigg Boss 14 season

The three most popular features of Bigg Boss are- its host Salman Khan, Bigg Boss’ voice and finally the house. These three actually form the backdrop of every image that a viewer has about Bigg Boss throughout a season’s journey.

Television Production House Fiction
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Salman Khan returns as super host of Bigg Boss 14

Tables will turn as the most challenging year will now be challenged. Bogged down by the lockdown, shackled in chains of monotony and boredom, 2020 has been a year that laid complete waste to our best-made plans.

Television TV Channels Viewership
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Colors' Bigg Boss promises to give a befitting reply to 2020

MUMBAI: The year 2020 has been the most trying and difficult year for humanity in the recent past. From everyone getting exiled within their homes to embracing uncertainty, we are living in the new normal. As we all look forward to the first rays of a restart, the new season of Colors' reality...

Television TV Channels GECs
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Bigg Boss 14 & the big sponsorship question

MUMBAI: The moment we hear the name Bigg Boss, what comes to our mind is the cacophony of emotions and behaviours ranging from love to jealousy to anger to sorrow to Machiavellianism to kindness. And of course the paternalistic - at times – and strict - at others - face of superstar Salman Khan,...

Television TV Channels GECs

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