The initiative will provide basic training on the usage and benefits of internet for women through specially designed internet cycle carts which will be used to visit areas in villages which women can easily access and also learn more from the internet.
As the channel celebrates its 15 years, it has created a special initiative called ‘Indian Business Icons’.
The unusual categories are helping the portal differentiate itself from others.
Sanjeev Kapoor, the industry pioneer, also known to author various cookbooks will be working closely with the website to launch the category.
The e-commerce giant is in discussion for a possible investment in the Indian company, but no decision has been taken yet.