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Patanjali Ayurved Ltd has launched its apparels range called ‘Patanjali Paridhan’ with a brand-new campaign conceptualised by L&K Saatchi and Saatchi building on its brand values of providing a range of world class apparel for every Indian’s needs and wants.
Indian television broadcasters have a reason to smile in 2018. During the first 32 weeks of 2018, the top 10 advertisers from Broadcast Audience Research Council of India (BARC) placed 21.42 per cent more television insertions than in the first 32 weeks of 2017.
Swami Ramdev’s Patanjali Ayurved has dragged a firm launched by former partner Swami Karamveer to Delhi High court for allegedly violating its trademark and copyrights.
Goafest 2017, India’s foremost advertising, media and marketing convention kick started its annual festival with a ceremonial popping of the champagne bottle to herald a brand-new edition of the event. The day one of the festival saw an exciting conclave with industry stalwarts such as Upasana Taku...
