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Kids content should not be excessively kiddy

Kids animation content should be more inclusive to make a bigger impact, insisted a panel, speaking on “Creating an Impact for Kids Audience”, at the recently concluded KAM Summit by The panellists noted that content created for kids should not be ‘so kiddy’ that it doesn’t...

Television TV Channels Kids
ŠKODA in association with Bloomberg|Quint and PHD Media launches 'Pursuits'

Bloomberg|Quint India has announced its association with ŠKODA and PHD Media to produce Pursuits, a series highlighting journeys of individuals with remarkable achievements across various sectors. The 10-episode series will be launched on 10 January and augmented on multiple digital platforms.

MAM Marketing Brands
Omnicom elevates Yatin Balyan as national head of investment & enterprise

In a move to strengthen its investment and enterprise offering, Omnicom Media Group India has elevated Yatin Balyan to the role of national head of investment and enterprise.

MAM Media and Advertising People
Harish Shriyan elevated as Omnicom Media Group CEO

MUMBAI: Omnicom Media Group India COO Harish Shriyan has been elevated as chief executive officer. In his latest capacity, Shriyan will now be in charge of the performance of the group’s four offices in the country and will drive the company’s expansion process to meet the demands of new growth.

MAM Marketing Brands
Storytelling goes mobile with over 2 million calls and counting

We all grew up listening to stories & we surely adore that part of our life since our brains are wired to storytelling. This basic human characteristic created wonders for a Brand - Kinder Joy by Ferrero, when they launched Kinder Joy Story Station.

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