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#CoveringUpFails, Nivea Men confident

MUMBAI: Nivea Men started its new campaign #CoveringUpFails with a humorous take on a spy’s undercover mission, to highlight the importance of solving the problem of body odour instead of just covering it up.

MAM Media and Advertising Ad Campaigns
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Vijeeth Shetty is new president for business at Liqvd Asia

Vijeeth Shetty has been appointed president of Business and Service at Liqvd Asia to oversee expansion of the agency's growth plans in the Indian market.

MAM Media and Advertising Account
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Sony Pix spends between Rs 7 to 9 crore for Fast & Furious franchise

Gear up and get ready for a thrilling ride this month. Standing true to its ‘Stay Amazed’ tagline, Sony Pix will quench the viewers thirst for some high speed action on 19 June with the premiere of action film Furious 7 (FF7) at 1 pm with a repeat at 9 pm.

Television TV Channels Movie Channels
Parineeti Chopra endorses Nivea‘s face cleansing range

MUMBAI: Skincare brand Nivea India has appointed Parineeti Chopra as the brand ambassador for Nivea‘s face cleansing range.

MAM Marketing MAM
Leo Burnett Group appoints Saurabh Varma as regional chief strategy officer

MUMBAI: Leo Burnett chief strategy officer Singapore and Malaysia Saurabh Varma has been elevated to the post of regional chief strategy officer for the APAC region. He will report directly to Leo Burnett Asia-Pacific president Jarek Ziebinski.

MAM Marketing MAM

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