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Sony SAB's Baalveer ranks 7th on Google’s most searched TV shows in 2019

MUMBAI: Sony SAB’s fantasy drama ‘Baalveer’ which has captured the imagination of audiences across the country with its fascinating storyline, has also earned the distinction of being named as the most searched Indian television show across the world according to Google’s annual trends report ‘Year...

Television TV Channels GECs
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The secret sauce behind long-running Hindi GEC shows

India has a history of long-running soap operas right from Kyunki Saas Bhi Kabhi Bahu Thi to latest ones like Yeh Rishta Kya Kehlata Hai and Taarak Mehta Ka Ooltah Chashma. In the urban market, both the shows continue to remain in the top five programming list of BARC India in primetime slots.

Television TV Channels GECs
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'Baalveer Returns' to bridge quality gap between TV and OTT: Sony Sab's Neeraj Vyas

Sony Sab is aiming to reduce the quality gap between channels and OTT platform with the launch of its new show Baalveer Returns. Baalveer Returns is the first show from Sony Pictures Network India which is digital-first. The show will be streamed on Sony LIV at 9 am for paid subscribers and it will...

Television TV Channels GECs
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Sony MAX kicks off celebrations for landmark 20 years of entertaining movie lovers

Sony MAX, India’s leading premiere Hindi movie channel from Sony Pictures Networks India (SPN), has created a benchmark by becoming the only channel across genres, to sustain a long-standing leadership stint for 148 weeks in a row.

MAM Media and Advertising Ad Campaigns
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Sony Sab’s Neeraj Vyas on brand repositioning, TRAI tariff order effect and content pull from consumers

Amid the ongoing flux in the broadcasting industry post the implementation of the new tariff order (NTO), Sony Sab which is perceived as a “living room channel” aims to strengthen its position as a brand which has content to offer everyone in the family.

Television TV Channels GECs

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