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NBF's emergence signals turf war in India’s news broadcast business

India’s often noisy and always cut-throat news broadcasting business is headed for interesting times. Current challenges facing the sector aside, Thursday made matters more complex with the birth of a new industry body in the form of News Broadcasters Federation (NBF).

Television TV Channels News Broadcasting
NBA and Inox announce marketing partnership in India

The National Basketball Association (NBA) and INOX Leisure Ltd. (INOX), one of India’s largest multiplex chains, today announced a marketing partnership to integrate the NBA into select cinemas across Delhi, Hyderabad, Kolkata, Mumbai and Pune.

MAM Marketing MAM

India: The NBA and TikTok, the world’s leading short video platform, unveiled a unique campaign in India to celebrate the ongoing NBA Finals.  The TikTok campaign tipped off on May 29 with a contest called #DuetWithNBA and will engage with existing fans on the platform app for the entire duration...

Television TV Channels Sports
NBA finals to be livestreamed in india for first time On Facebook, Twitter and Youtube

The National Basketball Association (NBA) today announced that the NBA Finals 2019 will be livestreamed to fans in India for the first time on Facebook, Twitter and YouTube.

Television TV Channels Sports
NBA partners with suditi industries to launch range of nba fanwear apparel in india

The National Basketball Association (NBA) and Suditi Industries Ltd., a long-time leader in apparel exports, today announced a multi-year merchandising partnership to launch a range of NBA fanwear apparel in India.

Television TV Channels Sports

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