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Are hashtags dying: The curious case of right digital strategy

DELHI: “Don’t hashtag, they’re thirsty,” Ellie (played by Jenna Ortega) tells the lead character of popular Netflix series You in one of the episodes of the recently released season 2. The 13-year-old girl was teaching the art of using social media to the subject, something that comes like second...

MAM Media and Advertising Digital Agencies
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Despite maximum internet shutdowns, digital advertising enjoyed heyday throughout 2019

DELHI: Year 2019 was a tough slide for the advertising industry in India. The traditional model suffered because of the ambiguity over new tariff orders and the sector jumped into a reeling spiral because of the economic crunch. But there were not many hurdles to stop the magnificent growth of...

Specials Year Enders
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Media professionals wish their best friends a Happy Friendship Day

MUMBAI: Friendship is the purest and most beautiful relationship that two individuals can share. It can evolve from any relation and can even metamorphose into new partnerships.

MAM Media and Advertising People

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