Lodestar UM


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Brillon appoints Lodestar UM as media AOR

MUMBAI: Brillon Consumer Products Ltd, formerly SC Johnson Pvt Ltd, a manufacturer of household consumer products has appointed IPG Mediabrands owned Lodestar UM as its media agency on record in India. The decision comes on the heels of a multi-agency, multi-phased pitch process. The account will...

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Birla Fertility & IVF appoints Lodestar UM as its media AOR

Mumbai: Birla Fertility and IVF, a chain of fertility and IVF clinics and a part of the CK Birla Group has appointed Lodestar UM as its media agency on record (AOR). The mandate comprises TV, print, OOH, digital and radio and will be handled by Lodestar UM’s Gurugram office.

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Mindshare India is agency of the year at global media fest

Mindshare India and Lodestar UM shone at the Festival of Media Global Awards 2021 announced Thursday night. While Mindshare India won the grand prix: Agency of the year award bagging two gold and three silver medals, Lodestar UM won two gold, one silver and a bronze medal.

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Ather Energy appoints Lodestar UM as media AOR

NEW DELHI: Following a rigorous multi-agency, multi-phased pitch process, Lodestar UM has been appointed as the media AOR of Ather Energy. Lodestar UM, part of IPG Mediabrands, has been an expert in launching new brands in India and scaling them up to become category leaders. Despite its challenges...

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Market sentiments, ad volumes to go up with Onam

NEW DELHI:  Indiantelevision.com’s marquee virtual conclave exploring the scope of growth in Kerala ad market during the upcoming festive season, starting Onam, “The Comeback of Kerala: Onam Returns” wrapped up Wednesday noon with an impressive lineup of speakers sharing their deep insights into...

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