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CONTENT HUB: How LaLiga tackles audiovisual piracy through technology and collaboration

MUMBAI: A significant effort to fight against audiovisual piracy has been made by LaLiga over the past five years. The league’s Technological Protection of Content department works nationally and internationally to develop the latest digital innovations in order to give LaLiga an edge in this...

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BKT - LaLiga Event in Mumbai with Diego Forlan - Pictures and Audio

MUMBAI: Balkrishna Industries Limited (BKT), India’s leading manufacturer of off-highway tires has signed on as “Official Global Partner of LaLiga”. BKT aims for performance without limits – just like sport. And like Liga de Fútbol Profesional (LaLiga), it has a global presence that reaches people...

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LaLiga beats TikTok record with the most multitudinous football content challenge in the platform’s history

MUMBAI. LaLiga has beaten another record, this time in conjunction with TikTok, the largest short-form video platform in the world. Together they have launched #HolaLaLigaSantander, a campaign which has generated more than 220,000 videos and reached over 50 million views in just two weeks.

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Budweiser Experiences announces multi-year global sponsorship with the Premier League and LaLiga

MUMBAI: Budweiser Experiences today announced multi-year partnerships with two of the top international football leagues, the Premier League and LaLiga. As a long-time partner of the FIFA World Cup™ and supporter of football leagues and several national teams worldwide, Budweiser Experiences is...

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PUMA and LaLiga present the new Official Competition Football

After signing the long-term agreement between PUMA and LaLiga, in which the sports brand became the official sponsor, PUMA presented the Official 2019/2020 Football today, which will be used for all of the LaLiga Santander and LaLiga 1|2|3 professional matches.

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