Karan Johar

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Voot announces eight sponsors for ‘Bigg Boss OTT’

Mumbai: Viacom18's Voot on Thursday announced that it has brought on board eight sponsors for "Bigg Boss OTT". After Swiggy and CoinDCX joined as ‘co-powered by’ sponsors, the OTT platform roped in Vimal Elaichi, MX TakaTak, Netmeds, H&M, Durex, and Lotus Herbal as sponsors. Vimal Elaichi has...

iWorld Over The Top Services
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Bigg Boss OTT to significantly impact overall digital revenues on Voot

At a time when film producers are tentatively considering direct-to-OTT releases, broadcaster Viacom18 boldly launched its biggest property – Bigg Boss- on its digital platform Voot with an impressive line of sponsors.

iWorld Over The Top Services
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Britannia Good Day gets celebrities to swap roles in its new campaign

Mumbai: Bakery Foods Company, Britannia Industries Limited has roped in entertainment industry stalwarts for their latest campaign. Under the most seemingly familiar things in life, lie the happiest surprises! Britannia Good Day brought to the table a first-of-its-kind campaign full of fun, swaps,...

MAM Marketing MAM
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Rajeev Masand to step in as COO at Dharma Cornerstone Agency

Film critic Rajeev Masand has joined filmmaker Karan Johar's talent management agency Dharma Cornerstone (DCA) as chief operating officer.

Movies Hindi
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Myntra launches Masterclasses with celebrity stylists for ‘Myntra Insiders’- members of its loyalty program

Bengaluru : Myntra announces the launch of Celebrity Masterclasses, creating a one of a kind opportunity for its customers to get fashion tips from leading stylists from Bollywood.

MAM Marketing MAM