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MX Player announces four new regional originals

MUMBAI: Staying true to its philosophy of ‘Everytainment’ and continuing its focus on the regional markets, MX Player has announced four new Originals across languages and genres. With the two Telugu and two Marathi MX Originals, the platform is bringing entertaining and relatable shows with some...

iWorld Over The Top Services
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MX Player amps up its regional slate with 3 new language love stories

MUMBAI: Recognising the under-served audiences in Tier II/ Tier III cities and their need for differentiated content – MX Player amps up its regional slate with 3 exciting language web series’. These 3 MX Exclusive Series & Mirchi Play Originals bring viewers endearing love stories in Marathi,...

iWorld Over The Top Services
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BJP’s return to power signals positive roadmap for digital brands and agencies

After a highly intense political show that ran over several months, the ruling Bharatiya Janata Party (BJP) has once again staked its claim to the central power within the country with Prime Minister Narendra Modi expected to reign his second term.

Specials Elections 2019
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TRAI tariff order’s impact on OTT content consumption

Amid debates over the impact of TRAI’s new tariff order on the Indian pay-TV ecosystem, over-the-top (OTT) platforms have emerged as probable beneficiaries. Several reports have indicated that streaming services stand to gain from the change in cable TV pricing.

Television TV Channels Viewership
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MX Player set to launch 5 new original series

MX Player, the local video player and entertainment platform with 70 million daily active users, has announced the launch of its first five MX Original Series that will go live starting 20 February. Streaming premium content for free, this ad-supported video on demand platform hosts a large...

iWorld Over The Top Services

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