• Hanmer MSL, MSLGroup Creative+ get accounts of ABB, J&K Bank, GCCL, Fino and Courtyard by Marriott

    Submitted by ITV Production on Jun 05

    MUMBAI: Hanmer MSL and MSLGROUP CREATIVE+, part of MSLGROUP, Publicis Groupe?s flagship strategic communications and engagement company and the largest PR and social media network in India, today announced five new clients including ABB, J & K Bank, Gujarat Gas Company Limited (GCCL), FINO and Courtyard by Marriott, Mumbai for integrated communications assignments, reinforcing the agency?s reputation as one of India?s leading speciality communications brands.

    Hanmer MSL will provide strategic communications relating to brand building, corporate reputation management, corporate responsibility and crisis and issues management. MSLGROUP CREATIVE+, a 24/7 global design and creative services unit based in India, will also work in tandem with the Hanmer MSL team to provide clients with a suite of design solutions.

    Commenting on the new business wins, Jaideep Shergill, CEO, Hanmer MSL, and member MSLGROUP India Management Board said, ?Our recent winning spree is testament to the value we present our clients through holistic and insights driven communications. Our entrenched integrated communications offering illustrates our boundless, channel-neutral approach, spanning traditional PR, social media and marketing. We are delighted to be partnering leading Indian and global brands, and look forward to working together to help them grow their business.?

    Hanmer MSL will provide strategic communications for ABB, a leader in power and automation technologies, in addition to social media engagement with multi-stakeholders and audiences. Hanmer MSL?s leading financial communications practice has been appointed the communications partner of The Jammu & Kashmir Bank Limited, one of the fastest growing banks in India. Hanmer MSL will manage thank bank?s corporate reputation outside the state of Jammu & Kashmir. FINO, a business and banking technology platform has tasked Hanmer MSL with a holistic communications brief to creatively engage its customers on upcoming innovative concepts. MSLGROUP CREATIVE+ will provide creative solutions for FINO to attract its B2B target audience.

    Hanmer MSL and MSLGROUP CREATIVE+ will also partner to support Courtyard Marriott Mumbai, one of the newest airport hotels in Mumbai. Hanmer MSL, communications partner to the brand since 2010, will now work alongside MSLGROUP CREATIVE+ which will look to elevate Courtyard Marriott Mumbai?s brand positioning and marketing communications. MSLGROUP CREATIVE+ will devise a strategy to promote the airport hotel as the most preferred destination for business travellers, and leverage its specialty restaurants.

    Gujarat Gas Company Ltd has tasked MSLGROUP CREATIVE+ with a design and creative services brief that encompasses both above the line (ATL) & below the line (BTL) communications. MSLGROUP CREATIVE+ will provide creative solutions for internal engagement and provide creative supervision for digital media.

    On Mar 30, MSLGROUP was selected as Campaign?s Asia-Pacific PR Agency Network of the Yearas a result of our team?s tremendous growth, diverse capabilities across PR, events and social media, and innovations such as regular whitepapers and internal Learning &People Development programs. Click here to read more.

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  • MSLGROUP?s Hanmer MSL Awarded ?Agency of the Year? By Public Relations Council of India

    Submitted by ITV Production on Feb 14

    Mumbai: MSLGROUP India?s Hanmer MSL, Publicis Groupe?s flagship Public Relations, speciality communications and engagement group and the largest Public Relations and social media network in India, has been awarded Agency of the Year by Public Relations Council of India (PRCI) Chanakya Awards 2012. A prestigious award that recognizes excellence and innovation in communications, the accolade was presented at the Global PR Conclave yesterday at the Trident Hotel, Mumbai.

    Commenting on the award, Jaideep Shergill, CEO, Hanmer MSL, said, ?On behalf of my colleagues at Hanmer MSL, I would like to thank the PRCI for this honour. We are truly proud of this achievement. An ?Agency of the Year? award is especially sweet and this is recognition of our agency?s boundless creativity and best-in-class, integrated communications expertise. Congratulations to our talented team, and we look forward to supporting our clients? businesses in 2012 with further award-winning work.?

    The ?Agency of the Year? award follows a string of accolades for Hanmer MSL?s campaigns including Star Plus, Au Bon Pain, DSC Jaipur Literary Festival and Bonjour India at last year?s Big Bang Awards. Hanmer MSL also announced over half a dozen new clients in December of last year including HISTORY (A+E Networks & TV18 JV), NEO Sports, Biocon, CREDAI Bengaluru, BOC India Limited, HTC Corporation and SBI General Insurance.

    2011 also saw a string of thought-leadership content from Hanmer MSL, including the well received Anna Hazare: A Hanmer MSL analysis of the mass movement against corruption in India and its use of public relations tools and techniques to Understanding the Public Relations Industry in India: Challenges, Opportunities & 2012 Outlook, which has paved the way for an open and transparent debate on the future of the industry. As Agency of the Year, Hanmer MSL will look to drive innovative, integrated client solutions such as India?s first Brand and Talent practice which the agency launched in 2011, in partnership with sister agency Saatchi & Saatchi Focus as well as building its award-winning digital and social media practice.

    Public Relations Council of India (PRCI) is one of India?s largest communities of public relations, communication and media professionals, and academicians. It engages in providing training, setting standards of professional excellence, and upholds principals of ethics. As a leading voice in the industry, PRCI advocates for greater understanding and adoption of public relations services.

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