Jagdeep Kapoor

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Facebook launches first high-decibel marketing campaign in India

DELHI: India alone accounts for 11 per cent of Facebook’s global user-base, making it the biggest for the social media platform. The country, with its growing internet penetration and smartphone market provides ample opportunities for the platform to grow and therefore, it is not leaving any stone...

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India's SF loss in ICC Cricket World Cup 2019 to impact brand visibility in the final

The ICC Men's Cricket World Cup 2019 started off with a lot of hopes pinned on the Indian team to lift the trophy for the third time. Not just international fans but many international experts had the ‘men in blue’ as the likely winners.

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