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TV producers haunted by rental costs

The pandemic may have halted production activities, but the costs are mounting, especially the rent, according to ANM Global managing partner Nidhish Mehrotra.

Television TV Channels Viewership
Exide Life Insurance urges to strengthen Diwali checklist

This festive season, Exide Life Insurance took the unconventional route to reign in a Happy Diwali with its Zero Cost Term Insurance.

MAM Media and Advertising Ad Campaigns
Saba Adil gets additional responsibility at Aegon life insurance

Online insurance company, Aegon Life Insurance, has appointed Saba Adil as the chief operating officer with a mandata to drive the strategic goals and operating plans of the company. Along with this new responsibility, Saba will continue to serve as the chief people officer.

MAM Media and Advertising People
Insurance a push product in India, says IndiaFirst Life's Rushabh Gandhi

MUMBAI: Life insurance ads with depressing thoughts about the future and forcing you to invest to avoid gloomy situations like an accident, health failure, etc aren’t the most alluring to consumers. Indeed, just a fraction of the country ends up taking the plan and quite a few of them stop paying...

MAM Media and Advertising Ad Campaigns
BFSI's changing communication in the digital era

MUMBAI: BFSI equals boring. That is usually what people think about anything to do with banking, financial services and insurance (BFSI). You may have witnessed how their ads tend to be dull and monotonous. But, lately, the BFSI companies have been the forerunners in the digital revolution and the...

MAM Marketing MAM

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