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Makani Creatives' 360-degree campaign helps Netsurf to launch 'Rang Dé'

MUMBAI: Netsurf ropes in Makani Creatives as a creative partner for 360-degree outreach campaign, including print and digital to launch their home-grown, natural cosmetic brand ‘Rang Dé’, Netsurf, India’s direct selling company with a customer base of over 2.5 million, has come up with a new...

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Gaana introduces 'Stories', the short-format content in music streaming

MUMBAI: After leading the industry with the vertical video format, Gaana videos, India's largest music streaming app, Gaana has launched its own form of video stories - a version of short-form video content to showcase engaging mini videos and influencer clips on the app. With seamless toggle and...

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Instagram most preferred platform for influencer marketing: Report

MUMBAI: Around 70 per cent of brands, which participated in a survey done by Buzzoka - influencer marketing company, have bet on Instagram, a Facebook-owned photo-sharing app, as the best platform for influencer marketing in 2019, followed by LinkedIn & Tik Tok at 8 per cent each. In its third...

MAM Marketing Brands
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CenturyPly pledges towards a healthier life with their new campaign #HardcoreHappySoul

National :  Pledging towards a healthier society, CenturyPly announced their digital campaign #HardcoreHappySoul on Facebook and Instagram. With this campaign, CenturyPly aims to encourage the fitness enthusiasts to get more people into the habit of fitness by motivating them to take up a 10 days...

MAM Marketing MAM
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Malabar Gold & Social Beat leverage Thumbstopper Videos to promote #MenInPlatinum collection

On the occasion of International Men’s Day, Malabar Gold & Diamonds has collaborated with Social Beat, a leading digital marketing solutions company, to roll out a brand campaign to promote its ‘Men in Platinum’ collection. The campaign highlights the dismantling of gender roles and brings...

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