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SS Music schedules 2005 events calendar; ropes in HLL

The Chennai-based South Indian music channel SS Music will unveil its 2005 calendar year for events with VJ Factor in September. The channel will commence the second edition of the Voice Hunt contest in November.

Television TV Channels Music and Youth
Don't interrupt; engage: Srivastava, Jain on branded entertainment

MUMBAI: When one talks about branded entertainment, the first thing that comes to mind is product placement. Consumers are bombarded with hundreds of advertising messages in a day -- be it on television, print or even out-of-home. In this cluttered environment, branded entertainment, if done...

Television TV Channels GECs
'Don't spend a scanty 2 per cent on POP, spend at least 10 per cent' : Harish Bijoor - POP ASIA 2005 chairman (Steering Committee)

He talks of a "marketing meltdown" in the country. FMCGs are his real targets. Harish Bijoor does not mince words while reasoning a greater 'autonomy' for the POP industry, especially in India. Acoustically buoyant about the first POP Asia, he is the Chairman of the steering committee POP Asia,...

Television TV Channels People

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