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E-com, Media, and Retail saw hike in ad volumes across media during Ganesh Chaturthi: TAM AdEx

MUMBAI: A total of 450+ categories, 6400+ advertisers, and 8500+ brands advertised across mediums (TV, print, and radio) during the festive period of Ganesh Chaturthi (22 August to 12 September), as revealed by a latest TAM AdEx data report. As compared to the last year, the top category of Food...

MAM Marketing Brands
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Mondelez India and Hindustan Unilever Partner to launch two new premium frozen desserts: gems burst & oreo and cream

Mondelez India today announced the partnership with Hindustan Unilever Limited. (HUL), bringing together, the world’s leading cookie brand Cadbury Oreo and the iconic Cadbury Gems in a perfect mix of HUL’s Kwality Walls frozen dessert range.

MAM Marketing MAM
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Geometry Encompass, HUL address sanitation at Kumbh Mela 2019

To address the issue of sanitation, Geometry Encompass conceptualised and created four campaigns for Hindustan Unilever’s home and personal care brands, namely Active Wheel, Lifebuoy, and Vim at the ongoing Kumbh Mela.

MAM Marketing Brands
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Redmi Note 6 Pro most advertised in BARC week 47

The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands between 17 November 2018 – 23 November 2018. The data is a reflection of top 10 advertiser and brands across genre on Indian television (U+R): 2+ Individuals.

MAM Marketing Brands
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BJP most advertised in BARC week 46

The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands between 10 November 2018 – 16 November 2018.

Television TV Channels Viewership

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