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Three Tata Brands in top 20 list of India’s Most Consumer-Focused Brands

TRA Research has launched the second edition of ‘India’s Most Consumer-Focused Brands 2019’ (CFB), a study measuring the brands’ increase in Buying Propensity, the keenness-to-buy among Indian consumers.

MAM Marketing Brands
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Virat Kohli becomes brand ambassador for Hero MotoCorp

Two-wheeler manufacturer Hero MotoCorp has announced cricket icon and captain of the Indian national cricket team Virat Kohli as its brand ambassador. Kohli will start his innings with Hero MotoCorp, riding on the new Xtreme 200R premium motorcycle. The campaign featuring Virat on the Xtreme 200R...

MAM Media and Advertising People
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Hero MotoCorp becomes title sponsor for Nidahas Trophy

MUMBAI: The T-20 tri-nation tournament Nidahas Trophy has found a title sponsor in Hero MotoCorp. With this, the brand has kept its long-term commitment to the promotion of sports.

Television TV Channels Sports
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Non-FMCG brands lead pre-Diwali TV ad spending

BENGALURU: FMCG brands are generally the biggest advertisers on television. However, in week 41 of 2017 (Saturday, 7 October 2017 to Friday, 13 October 2017), just one FMCG brand was present in the Broadcast Audience Research Council (BARC) weekly list of top 10 brands (Across Genre: All India (U+R...

MAM Marketing Brands
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Hero MotoCorp TVC shows Indian super-skills as FIFA U-17 WC starts

MUMBAI: Hero MotoCorp, the national supporter of the FIFA U-17 World Cup, has kicked off its campaign with a TVC and digital engagement.

MAM Media and Advertising Ad Campaigns

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