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OTT platforms need more passion projects, experimental content, original voices

2018 saw various OTT players in India gain massive popularity. There are more than 30 sites serving hours and hours of original as well as syndicated content, in various languages, genres, and tastes.

Specials Event Coverage Content Hub
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The Content Hub 2019: Creators discuss digital adaptation, creativity and originality

Indiantelevision.com just wrapped the third edition of its popular event, The Content Hub (title sponsored by MX Player)  in presence of some of the biggest names from the TV, digital, and the movies industry. Spanned across several panel discussions and fireside chats, this edition of The Content...

Specials Event Coverage Content Hub
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MX Player's content play for OTT platform launch

In the last two years, India’s media and entertainment industry has witnessed the emergence of several over-the-top (OTT) players. With an ambition to gain a foothold in the burgeoning OTT space, Times Internet recently acquired a majority stake in Seoul-based MX Player. While the company is yet...

iWorld Over The Top Services
Vishal Anam to Head BAV Insights

MUMBAI: Rediffusion Y&R has brought on board Vishal Anam as head of its Brand Asset Valuator division (BAV).

MAM Marketing MAM

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